Account Executive, Sports
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OverviewAs a Senior Account Executive, you'll drive Salesforce growth in Italy's sports and betting segments, focusing on enterprise gaming, betting operators, and football clubs.
You will map strategic opportunities, open doors with C-level stakeholders, and lead multi-cloud solutions including Data Cloud and Agentforce to transform fan engagement and monetisation.
You'll operate as the territory's general manager, coordinating cross-functional teams to deliver measurable outcomes.
This role blends entrepreneurship, industry credibility, and brand stewardship to shape Salesforce's footprint in a greenfield betting landscape and a thriving football ecosystem.
Retribuzione / Benefitsincentive component tailored by grade level
ResponsabilitàBuild and execute account plans for betting operators and football clubs, targeting net new logos and expansion
Open and accelerate opportunities with key decision makers (CEO, CMO, CDO, CIO, Head of CRM, Head of Fan Engagement, Chief Commercial Officer)
Act as a trusted advisor, understanding business challenges like fan engagement, ticketing, sponsorship and revenue growth
Lead multi-stakeholder sales cycles from first contact to close with compelling business cases
Orchestrate internal teams and partners to design winning strategies and deliver measurable outcomes
Maintain accurate pipeline and forecast, delivering against quota
Represent Salesforce at industry events and in Italian sports and gaming communities
Requisiti fondamentaliDegree or equivalent relevant experience
6+ years of technology sales experience (Software/SaaS/Business Applications) in enterprise accounts
Established network within Italian gaming and betting industry
Proven track record of net new business in greenfield or under-penetrated territories
Experience managing long, complex sales cycles with large deals and multiple stakeholders (C-level)
Solid forecasting discipline and quota attainment in the Italian market
Fluent in Italian and English
interpersonal excellence
executive presence
strong storytelling skills
CRM, Customer Data Platforms, marketing automation or AI use cases in sports and entertainment
Data Cloud
Agentforce