Customer Campaign Analyst
1 mese fa
Il Customer Campaign Analyst è inserito come Customer Journey Expert nella tribe Customer Interaction all'interno dell'organizzazione Agile di ING e collabora con altri esperti per raggiungere gli obiettivi della squad Customer Strategy.
Focus principale del Customer Campaign Analyst è di analizzare i vari aspetti delle campagne (target, canale, meccanismi promozionali, response, ecc.)
Affinché questo sia possibile, la chiave è una profonda conoscenza delle dinamiche delle campagne, delle analisi delle response e dei learning da trarre dalle precedenti azioni commerciali per applicarli a quelle future, accanto alla capacità di interfacciarsi con i differenti dipartimenti e ai vari livelli.
Lui/lei deve avere una forte passione per gli analytics, attenzione al dettaglio e alla qualità riuscendo al tempo stesso a mantenere la visione di insieme, capacità di lavorare in team, avere una visione customer-centric con un forte commitment nel risolvere i problemi e guidare il raggiungimento degli obiettivi di business, interfacciandosi con le principali aree della banca.
Key Responsibilities:
Responsabilità e autonomia nel rilasciare, sviluppare e mantenere nei tempi concordati la reportistica periodica e le analisi di response delle varie campagne commerciali, garantendone un elevato livello di qualità, e la confrontabilità tra campagne.Responsabilità e autonomia nel pensare ad analisi ad hoc o gestire le richieste delle stesse dai differenti dipartimenti garantendo un elevato livello di qualità e fornendo concreti insights e raccomandazioni che guidino le proposte commerciali e di comunicazione.Proattività ed autonomia nel fornire chiare e precise indicazioni relative ai dati sia a fronte di analisi/campagne sia a fronte di nuovi sviluppi di strutture finalizzate alle analisi.Educational Qualifications:
Laurea in Economia, Finanza, Statistica, Ingegneria, MatematicaForte background analiticoTechnical, Language and other specialized skills:
Conoscenza di SAS o linguaggio di programmazione SQLConoscenza di tool di Campaign ManagementComprensione e conoscenza di databaseOttima conoscenza del pacchetto Office (soprattutto Excel e PowerPoint)Buona conoscenza della lingua inglese (sia in scrittura che in lettura che nel parlato)Gestione del lavoro in team: capacità di interfacciarsi con gli altri membri della squad per gestire e prioritizzare le varie attività Gestione degli interlocutori: capacità di interfacciarsi con le diverse aree della banca per la programmazione del piano campagne per i vari prodottiAccountability e proattività: si sente responsabile delle attività assegnate e del loro delivery nei tempi concordati con capacità di proporre anche approcci innovativi nelle analisi/attivitàPrecisione: scrupolosità nella gestione del dato avendo cura dei dettagliFlessibilità: capacità di riorganizzare il proprio lavoro alla luce di urgenze/cambi di pianificazione legati a esigenze della Banca
Work Experience:
Almeno 2 anni di esperienza in un ruolo similePreferita provenienza da Campaign Management team/CRM teamWorking Conditions: Tempo Determinato - Sostituzione Maternità
Location: Milano
About ING
ING offers many opportunities to build a diverse and rewarding career. You will be joining an international innovative digital bank, the first in Italy to adopt a fully flexible smart working model, and you will be working in a stimulating environment where you can grow both as an individual and as a professional.
Our purpose - empowering people to stay a step ahead in life and in business - represents our belief in people’s potential. We don’t judge, coach or to tell people how to live their lives. We empower people and businesses to realize their own vision for a better future.
#doyourthing is our brand direction with us each and every day. It is how we articulate our purpose and our promise to make banking frictionless to the world. ‘do your thing’ is about people being free to live the life they want to live, knowing that they will make their world a little better for it.
Do you think you are "a step ahead"? Apply now
The benefits of joining ING
In addition to being a part of a great team, working in a fun and innovative environment, we offer:
Super flexible smart workingCompetitive base salaries and performance based bonusesDiverse cultures & Innovative mindsetsInternational EnvironmentCommitment to sustainabilityLots of training development opportunities to help you growLots of moments dedicated to physical and mental well-beingA special day off when it is your birthday: we call it #doyourbirthdayAnd of course we can’t forget: free water & coffee at the officeOur Commitment
Diversity is a fundamental element of our corporate culture, and we are fully committed to creating a safe and inclusive environment, based on mutual respect and the value of diversity, offering equal job opportunities to all qualified candidates.
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