Marketing Professional 4K Italy
3 settimane fa
CompuGroup Medical Italia Group (CGM Italia Group) è parte di CompuGroup Medical SE, multinazionale di sanità elettronica, leader a livello mondiale. In Italia fornisce soluzioni software e servizi per i medici delle cure primarie, le farmacie, i dentisti e i medici specialisti, oltre che per amministrazioni pubbliche e pazienti. La maggiore distribuzione delle soluzioni sviluppate da CGM Italia Group avviene in Italia ma i suoi prodotti sono personalizzati per essere venduti anche all'estero.
Per la nostra sede di Palermo, siamo alla ricerca di un Marketing Specialist per una sostituzione maternità.
Attività:
- Implementazione azioni promozionali in accordo con il direttore marketing per lead generation.
- Attività di SEO e SEA e campagne a pagamento sui social (META e LI).
- Web marketing operativo: publishing e copy brochure, copy post social, copy campagne di advertising, copy campagne adv stampa, aggiornamento sito web (applicativo NEOS e WORDPRESS).
- Supervisione attività di social media marketing e performance campagne con analisi dei KPI settimanale e mensile.
- Aggiornamento e redazione dei piani editoriali clienti e prospect, social e media.
- Coordinamento con marketing specialist di uffici periferici per sinergie e supporto.
- Briefing agenzie e grafici.
Requisiti:
- Ottime capacità e competenze SEO/SEA.
- Expertise in lead generation.
- Preferibili competenze nella gestione e utilizzo di programmi di project management come Trello/Asana/Slack.
- Conoscenza del pacchetto Microsoft con un’alta propensione all’utilizzo di Excel, NEOS e WORDPRESS.
- Buone capacità di leggere i dati attraverso sistemi come Matomo, Facebook Insight, Instagram Insight.
- Propensione al lavoro di squadra.
- Capacità analitica ed orientamento ai risultati.
- Capacità di multitasking e rispetto delle deadline.
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