Marketing Director Italy

7 giorni fa

Milano, Lombardia, Italia airbnb, Inc. A tempo pieno
Job Description

Job Title: Marketing Lead Italy

About the Role

We are seeking a highly experienced Marketing Lead to join our team in Italy. As a key member of our Southern Europe marketing team, you will be responsible for developing and executing strategic marketing plans to drive profitable growth in the region.

Key Responsibilities

* Develop growth plans for current and prospective users in the market
* Collaborate across functions to create an integrated roadmap, budgeting, and measurement plans that deliver on the strategy
* Partner with the Airbnb global campaign team, internal creative, and external agency partners to ensure optimal resourcing, timely briefings, contracts, payments, and a deep understanding of the brand and business opportunities, challenges, and plan
* In partnership with other marketing stakeholders, develop and deliver the EMEA marketing strategy, balancing alignment with global strategy and regional opportunities
* Be the relentless advocate for localization across Italy, ensuring all marketing activities feel local and personal, articulating market nuances for teams less familiar with the region
* End-to-end execution and monitoring across all global and local marketing efforts and campaign activity

Requirements

* 10+ years in a marketing role, preferably with experience at a fast-paced startup or technology company
* Experience working across Italy and ideally Southern Europe
* Creative and analytical thinker with proven ability to champion world-class creative marketing programs that deliver results
* Integrated marketing mindset with experience in amplifying campaigns across paid, owned, and earned channels
* Solid business acumen to understand key business and consumer levers that unlock growth
* Experience managing agencies and large, multinational teams internally
* Solid knowledge of finance and accounting, ability to manage budgets including forecasting, actualizing, and accruing
* Willingness to regularly travel internationally
* Record of success in leading teams, measurement of ROI, and accountability for results
* Ability to thrive in a fast-paced startup environment
* Outstanding communication and presentation skills, able to articulate a vision, strategy, and idea clearly and succinctly
* Ability to work at both strategic and tactical levels
* Fluent in English and Italian (written and verbal)

Our Commitment to Inclusion & Belonging

Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively led people, and to develop the best products, services, and solutions. All qualified individuals are encouraged to apply.

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