Head Of Global Marketing Intelligence
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Your Responsibilities
Strategy & Governance: Define and lead the global Marketing Intelligence strategy and governance, establishing common analytical standards, methodologies and KPIs to deliver consistent and actionable insights across markets.
La preghiamo di leggere attentamente la seguente descrizione del lavoro per assicurarsi di essere la persona giusta per questo ruolo prima di candidarsi. Data & External Intelligence Management: Lead the management and continuous improvement of market, shopper and competitive data, external intelligence providers and AI-enabled analytics to accelerate high-quality business insights.
Business Process Support: Provide standardized, fact-based insights to support category strategy, portfolio optimization, innovation and commercial planning across the organization.
Leadership & Capability Development: Lead and develop the Marketing Intelligence team while continuously strengthening analytical capabilities, tools and ways of working across the organization.
Your Profile
Degree in Business Administration, Marketing, Economics or a related field
Several years of experience in Marketing Intelligence, Market Research or Consumer & Shopper Insights, ideally in an international environment
Proven leadership experience and xfrbzda strong stakeholder management skills
Ability to act as a trusted strategic partner to senior leadership
Strong analytical skills with the ability to translate data into actionable business insights
Strategic, business-oriented and solution-driven mindset
Excellent English language skills; additional languages are an advantage
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