Regional Sales Manager- Italy

Regional Sales Manager- Italy and France Join to apply for the Regional Sales Manager- Italy and France role at CooperSurgical The RSM drives commercial success in France & Italy by managing and inspiring the Sales team to promote the full CSI Fertility portfolio (Equipment, Consumables, Genomics, Embryo Options & Services). The role combines strategic leadership and operational execution, with full accountability for regional sales performance, costs management and customer outcomes. Operating in a matrix environment, the RSM works closely with their direct team, peers, the regional MSSM, and the GM to ensure strategic alignment and effective execution. The RSM provides direct coaching and pipeline management using tools like CRM (D365) and Power BI, while collaborating cross-functionally (e.g. CAS, Genomics, BD, WAS) and with the EMEA Key Account Director to implement key initiatives and strengthen the value proposition. Responsibilities Lead and motivate the Sales team to achieve AOP sales targets. Set clear expectations, conduct regular 1:1s, performance reviews, and support individual development of direct reports: Account Managers/KA Leads, EQSM. Align with the CAS Manager to ensure consistency in expectations and performance standards, while actively contributing to the evaluation and development of dotted line reports (Clinical Application Specialists – CAS), fostering alignment and cross‐functional collaboration. Foster a culture of accountability, collaboration, and continuous improvement. Personally contribute to the development and execution of regional strategies and tactical plans. Own the AOP and ensure its successful implementation, including budget responsibility and resource allocation. Manage the sales pipeline through CRM to drive penetration of key products, grow market share of core offerings, implement price increases, and optimize portfolio performance by leveraging data analysis tools such as Power BI. Support product launches and drive adoption of existing solutions with MSSM, CAS, EQSM and GM. Lead customer meetings and negotiations when needed; build and maintain strong relationships with KOLs. Use resources at disposal including showroom, at HQ in Copenhagen, to drive adoption. Collaborate with the EMEA KA Director and Country KA Leads to implement KA strategies in defined accounts, while ensuring alignment with global initiatives. Work closely with Clinical Application Specialists (CAS) and other support roles (e.g. Business Development for Genomics, WAS for RI Witness) to enhance customer impact. Partner closely with the regional MSSM, who defines and drives product focus across the entire region, ensuring alignment between commercial strategy and scientific messaging. Actively participate in regional and sub‐regional leadership discussions and share best practices across geographies. Contribute to cross‐country initiatives while remaining fully accountable for France & Italy. Qualifications Strong data‐driven mindset: ability to use CRM (D365), Power BI, and Excel to guide decisions and monitor performance. Proficiency in Microsoft Office (Excel, PowerPoint, Word, Teams). Excellent communication skills in English and Italian; fluency with French would be required. Strong commercial acumen and experience in consultative sales. Ability to manage budgets, set priorities, and lead in a matrixed, fast‐paced environment. Collaborative, resilient, and adaptable with a strong sense of ownership. Acts as regional point of contact for Quality and Regulatory reporting, ensuring alignment with internal standards and external requirements. Serves as a role model for Ethics & Compliance, promoting a culture of integrity and responsible business conduct. Seniority level Mid‐Senior level Employment type Full‐time Job function Sales and Business Development Industries Medical Equipment Manufacturing Referrals increase your chances of interviewing at CooperSurgical by 2x Get notified about new Regional Sales Manager jobs in Rome, Latium, Italy . J-18808-Ljbffr