Insights Manager Italy

3 settimane fa


Roma, Lazio, Italia Imperial Brands A tempo pieno

The Role

Are you passionate about Insights and looking for a challenging and rewarding role in a dynamic and fast-paced environment? Do you have a profound understanding of business and a consumer-centric mindset? If so, you might be the perfect candidate for the Insights Manager Italy role at Imperial Brands

The Insights Manager Italy, within Imperial Brands Global Insights function, reporting to the Cluster Head of Insights is a trusted advisor to business stakeholders, working closely with the Italian Organization, ensuring consumer and data-led decision making, meeting stakeholders' insight requirements.

The role will drive (based on Insights) in collaboration with other functions the evaluation of: Pricing Scenario, Impact on new Launches, Brand & Trade Activities ROI and Innovation.

The successful candidate will lead the local Insights Team of 2 people, assuring the development of appropriate skills and behaviors to deliver timely, commercially sound, actionable recommendations supported by independent consumer data.

Principle Accountabilities

  • Business Partner to in-Market stakeholders and their teams, representing the voice of the consumer and customer at key decision-making forums.
  • Accountable for delivering Insights relating to business planning, performance management (including strategic pricing investments), and forecasting and brand Insights, in accordance with centrally set standards and within agreed delivery timescales / terms of the SLA.
  • Translate business needs into robust insight requirements that can be used to shape the design and execution of insight projects.
  • Make best use of central, self-serve resources such as the global Insights Hub, best-practice toolkits, reporting templates etc., developing an expert understanding of how these works.
  • Articulate how Insights contribute to the achievement of Imperial Brands' strategy, individual team, and market strategies, as well as in delivering a clear view of consumer needs and commercial economics to aid decision making.
  • Provide actionable, commercially sound and data driven recommendations. Will use independent consumer Insights to guide / drive data driven decision making and challenge perceptions when required.

Skills & Experience Required

  • Relevant Insights experience within multinational FMCG organizations.
  • Strong knowledge of Insights techniques across brand, marketing, and forecasting.
  • Ability to apply innovation learnings to inform product launches.
  • Excellent communication skills regarding Insights in a persuasive, articulate and engaging way, and challenging stakeholder perspectives.
  • People management skills with proven ability to coach and motivate a team of direct reports in all aspects of performance.
  • Language fluency in English is a must, and fluency in Italian is a plus.

What We Offer

In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and many extras including generous holiday entitlement and hybrid/flexible working opportunities as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.

Everyone Belongs

Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at to let us know if we can provide support in helping you complete an application and/or attend an interview.

About Us

We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work. Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that creates exciting and rewarding career opportunities for all. Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we're fully committed to creating and maintaining an environment that celebrates and respects difference.



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