Social Media Manager Rome, Italy

1 settimana fa

Rome, Italia Tbwa ChiatDay Inc A tempo pieno

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Social Media Manager

Location: Rome, Italy (office presence expected at minimum 2 days per week)

About the role:

We are looking for a Social Media Manager to become part of our client's award-winning in-house agency. You’ll be managing the social conversations of some of the world’s leading brands, as well as hunting out “golden nugget” opportunities for content creation and social engagement that’ll make these brands look really damn good. This opportunity is perfect for someone who understands brand personality and can easily translate it into conversations on social media.

What you will be doing:

Listening and Engagement

  • Listen and respond to relevant consumer comments and questions
  • Provide on-brand responses to influencer and consumer @mentions
  • Identify opportunities for the brand to surprise and delight its audience
  • Manage and nurture a network of brand advocates, identifying key engagement opportunities in organic planning and growing communities

Content

  • Monitor feeds for relevant opportunities to inject the brand into culture
  • Spot new influencer opportunities
  • Track trending topics and identify reactive content opportunities
  • Write copy for organic posts and paid/dark content
  • Collaborate with the Content Creators in content planning and creation (photoshoots for video and stills production)
  • Champion platform best practice across all content developed for your brand – ensuring content is platform native
  • Collaborate with local influencer agencies and brand teams for influencer-led content planning and creation

Planning and client partnership

  • Receive and interrogate briefs from clients and support in brief development to creative teams and other partners
  • Coordinate with the client's COE team on briefs and projects, sharing highlights and results for your market
  • Help to craft Tone of Voice guidance for FAQ and copy for brand’s social channels
  • Support in development in social channel strategy workstreams
  • Plan and create social content calendars
  • Present content ideas and brand social strategy to clients

REQUIRED SKILLS

  • This job is best suited to an individual with at least 3 years of experience working in an agency or client side on brand marketing through social media.
  • A well-rounded creative individual who is always innovating, initiating, and creating.
  • Be responsive to cultural zeitgeist which provides an opportunity to tell our brand’s story
  • Level-headed, strategic thinker
  • Entrepreneurial and proactive - ability to spot opportunities to create content and help clients achieve their business ambitions
  • You’re excited about the integration of Gen AI tools and approach new innovations with energy and curiosity
  • Creative flair and excellent written communications skills and great copywriting
  • Nuanced and thorough knowledge of social platforms – and how brands can best leverage them to achieve commercial results
  • Keen interest in digital trends and obsessed with popular culture
  • Works well under pressure
  • Native in Italian and fluent in English (spoken and written - you will work with an international team)
What you need to be great in this role:
  • Work in FMCG or food or beauty or homecare brands
  • Evidence of gravitas with previous clients
  • Worked with a social media management tool (e.g. Sprinklr, Sprout social, Hootsuite, etc.)
  • Understanding of paid media and the role of influencers and creators
  • Previous experience working exposed to strategy and client-management roles

WHAT YOU CAN EXPECT FROM US

  • A dynamic work environment
  • The opportunity to join a successful and forward-thinking organisation
  • Career fulfilment working on high profile client projects
  • Competitive compensation and benefits

Please send your CV in English

Our values shape everything we do:

Be Imaginative to push the boundaries of what’s possible

Be always learning and listening to understand

Be actively pro-inclusive and anti-racist across our community, clients and creations

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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