Director, EMV 3DS Product Management, Europe

Overview Director, EMV 3DS Product Management, Europe. The Director will own the regional strategy, product roadmap and performance/revenue KPIs for Mastercard’s EMV 3DS authentication product (Identity Check). This role drives product innovation across strong customer authentication and risk-based authentication to ensure Mastercard remains a trusted leader in seamless and secure digital transaction experiences. The Director will align global authentication product capabilities with European digital payments strategy, regulatory requirements, and local customer needs, enabling authentication experiences that are low friction, high security and compliant with regulations. Responsibilities EMV 3DS Product Strategy & Operations Define and lead the European regional product strategy for ID Check, aligned to broader digital payment strategy, solutions, revenue targets and evolving technologies and regulations (PSD3/PSR, eiDAS). Own multi-year product roadmaps focused on product optimization and growth; set network standards/mandates. Own KPIs including revenue growth, authentication & fraud performance, authorization approval rate, and create visibility through executive dashboards and reporting. Drive go-to-market strategy for new products/features in collaboration with Global Product and regional market teams. Develop authentication pricing strategy to support growth and performance. Regulatory & Authentication Standards Leadership Serve as the European subject-matter expert on Strong Customer Authentication (SCA) / Transaction Risk Analysis (TRA) as defined under PSD/PSR, and awareness of eiDAS 2.0/EUDI. Develop and execute a roadmap aligned to European regulatory evolution (PSD3/PSR, eiDAS2.0/EUDI). Act as a strategic partner to regulatory affairs, public policy teams, regulators, industry bodies and working groups. Set authentication/network standards in response to regulatory and product changes. Customer & Stakeholder Relations Build relationships with market stakeholders such as top 3DS/ACS servers and related issuer/acquirer/merchants. Partner with authentication market & optimization teams to achieve targets, providing product training, storytelling and product value propositions. Collaborate with Global product/engineering teams to ensure products meet European requirements. Act as a regional spokesperson at conferences, webinars and industry forums. Required Experience & Qualifications Deep understanding of payment authentication technologies (EMV 3DS/IDC, biometrics, FIDO2 WebAuthn / SPC passkeys, risk-based authentication) and familiarity with EMV 3DS Directory Server, Access Control Server (ACS), 3DS Server. Deep knowledge of European payments & identity regulations (mainly PSD2/PSD3, PSR). Experience working with or within payment networks, issuing banks, fintechs, 3DS/ACS servers, identity providers, or large-scale digital platforms. Demonstrated leadership in complex, multi-country, multi-stakeholder contexts. Strategic thinking and long-term vision in the digital payments context. Executive communication and presentation skills. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization. Every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices; Ensure the confidentiality and integrity of the information being accessed; Report any suspected information security violation or breach; and Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines. #J-18808-Ljbffr