Digital Advertising Specialist
1 settimana fa
Witailer is one of the largest tech startup in Italy whose mission is to help brands increase their online sales on Amazon and other marketplaces.
Through proprietary software, Witailer works to optimize marketing and advertising activities to increase international brand sales.
We are looking for a **Digital Advertising Specialist **y**ou will support our clients' maximizing revenue while optimizing ROI of advertising investments.
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**Who are we?
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Witailer is a **tech-oriented startup** whose mission is to help brands succeed in the complex e-marketplace and **Amazon ecosystem.
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We offer to our customers end-to-end strategic and operational solutions and proprietary software.
Our team is composed of _dynamic _young individuals with a strong_ international _view and coming from diverse backgrounds.
**Role and responsibilities**:
- Support our clients' maximizing revenue while optimizing ROI of advertising investments;
- Define advertising strategy of clients, both on paid search and programmatic ADV;
- Implement defined ADV strategies from keyword/product research and campaign creation (on Amazon Advertising platform) to performance analysis to campaign and bid optimization;
- ADV Budget management and forecasting of key metrics like sales growth and ROAS;
- Actively manage pay-per-click/search and programmatic campaigns, executing and optimizing their performance to help improve client's ROAS, clickthrough, conversion rate, search ranking, discoverability and visibility on Amazon shelf;
- Analyze and monitor performance vs objectives;
- Providing recommendations and insights to exceed client expectations;
- Stay abreast of new Amazon Advertising feature releases and decide how best to integrate them into current client strategies to deliver further value.
**In Witailer you will find**:
Our work culture is friendly and collaborative, and we value the opinion of each team member, and encourage each person to directly shape the company, processes and direction.
We believe in continuous growth so we invest in training and make sure each team member has ownership over their work.
- A fast-growing, dynamic team, working with a startup mindset
- Competitive salary
- Ongoing training
- Smart working and flexiblity
- Welfare and Restaurant tickets
- Smart offices at the heart of Milan perks (calcetto, coffee, fresh fruit, water) and nice colleagues
- Minimum 1/2 years of previous work experience in advertising, marketing or e-commerce;
- Direct experience in Digital Advertising, campaign monitoring, optimization and data analysis is a strong plus;
- Ability to prioritize and juggle many activities while maintaining strong attention to detail;
- Data driven approach and ability to analyze data to decide on the appropriate course of action;
- Bachelor's degree;
- Excellent communication skills;
- Proven use of Excel, Power Point, Google apps;
- A team player with strong willingness to cooperate and bring value to the project;
- Fluent Italian and English.
Other European languages (Spanish, German, French) would be a plus.
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