Marketing Campaigns Manager

7 giorni fa

Milano, Italia Coreview A tempo pieno

CoreView is seeking a proactive Marketing Campaigns Manager to lead the orchestration and execution of marketing campaigns.
The Marketing Campaigns Manager will be at the heart of driving CoreView's marketing strategy and will be instrumental in delivering campaigns that resonate with our audience and achieve our business goals.
Their mission will be to align and work closely with the Marketing Team, as well as stakeholders across the business and the industry to develop engaging campaigns targeted at specific personas, use cases and regions. We're looking for a motivated marketer who flourishes in finding new and better ways to work and is ready to run and develop agile pilots that drive demand and increase awareness of our product portfolio, collaborating with experts in Paid Media, Revenue Operations, Field Marketing, Sales, and the CoreView Community.
**Responsibilities**
- Orchestrating the end-to-end execution of marketing campaigns, ensuring all elements come together seamlessly.
- Collaborating closely with internal stakeholders and external partners to align on campaign objectives and deliverables.
- Establishing clear deadlines and coordinating resources to ensure timely and successful campaign launches.
- Managing website content and blog updates to reflect campaign messaging and drive engagement.
- Spearheading the launch of demand generation campaigns to fuel the sales pipeline.
- Contributing to the planning and creative design of campaigns, with a focus on flawless execution.
- Organizing and coordinating both internal and external webinars as part of broader campaign initiatives.
- Measure campaign effectiveness, using a strong analytical focus to understand campaign impact, provide recommendations for optimization and long tail strategies.
- Establish relationships with key internal customers, including the global field organization, sales development, demand management, and the global marketing teams across NA, EMEA, and APAC.
- Work with supporting project managers to ensure plans and programs are delivered on schedule
- Travel as needed (5 - 10%), including travel to the US and EU.
**Requirements**:
- 3+ years of experience in successfully executing B2B marketing campaigns
- Experience driving cross-functional collaboration to execute and optimize marketing campaigns
- Self-starter who truly enjoys working in fast-paced, high-growth, and career-defining environments, someone who brings a versatile skill set and has a bias for action.
- Marketing automation experience (Marketo, Hubspot, Eloqua)
- Strong communication skills across internal and external audiences
- Strong quantitative and analytical skills with an understanding of B2B marketing metrics
- Fluent English is required

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