Product Marketing Specialist

6 giorni fa

Milano, Italia Up2You A tempo pieno

**Nice to meet you**:
We are Up2You, the greentech and B Corp certified startup that enables companies to reduce their impact on the environment. We offset their CO2 emissions and certify their commitment on blockchain. We support sustainable projects with social and environmental impact, capable of capturing CO2, preserving forests, protecting ecosystems and developing sustainable technologies.

Today, we are a true green team: a close-knit team of people who strongly believe in a more sustainable present and choose to work every day to have a positive impact on the world around us.

We are looking for a Product Marketing Specialist that will develop compelling marketing strategies for our product, in line with product positioning and key differentiating features.

**In your typical day, you will**:

- Report directly to the Head of Marketing and work in cross teams squad (design, product, tech; sales) to implement strategies;
- Study company products;
- Translate technical details into benefits for the user;
- Follow and analyze market trends to position products;
- Develop product marketing strategies (pricing, advertising, product launching) and manage all the related activities to active them;
- Craft compelling messages across marketing channels (landing pages, ad campaigns);
- Test marketing product features, releases, and ad copy;
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers;
- Help design to obtain insights into customers’ usage of current products and untapped opportunities through interviews, surveys, focus groups, and product data to ensure we are building solutions designed to meet our users’ needs;
- Creating an inspiring consumer narrative through positioning, audience targeting, and product storytelling - in collaboration with all team marketing;
- Running experiments to test hypotheses and bring analytical rigor to campaigns for informing the go-to-market strategy.

**Requirements**:
**We are specifically looking for you if you have**:

- At least 5 years of proven experience in marketing or related fields with an emphasis on product marketing or product management;
- You know marketing principles and techniques to create a marketing communication sequence that leads to product adoption;
- High degree of autonomy to lead impactful projects;
- Well-organized, accurate, and not afraid of deadlines;
- A keen eye for details;
- A good mix of creativity and analytical mind;
- Excellent communication skills, background in copywriting is a plus;
- The ability to manage projects across multiple departments;
- Working knowledge of web analytics tools (Google Analytics, WebTrends);
- Experience with optimizing marketing flows through data analysis, experiments, and A/B testing;
- Fluency in Italian.

**You are ideal for Up2You if**:

- **You have a significant results orientation**. We are extremely flexible and trust your ability to accomplish your goals without scrutiny. Likewise, we like to see our trust repaid;
- **You consider yourself smart and independent**. You don't wait for detailed instructions to get to work. You are resourceful, independent, and have initiative;
- **You enjoy giving and receiving feedback**. No one has all the answers and we all still have a lot to learn. You are open to both giving and receiving constructive feedback.

**Benefits**

**Working with us means**:

- **Flexibility.** At Up2You there is no such thing as a time card. We work by objectives and trust you to achieve them. You choose how you work according to your needs and preferences;
- **Remote working. **Work wherever you want. Flexibility is also about where you work, so you can choose to work from the office or anywhere else you prefer. Although we assure you that office life with us is just as good;
- **Green & dream team. **We believe in the power of relationships. We are a young, competent and motivated team, and informality reigns in our offices. Support, collaboration and mutual respect are the basis for working together;
- **Ownership. **From day one you will be an active part of the team and you will be able to contribute concretely to the success of the startup. In addition, you will have the opportunity to receive shares in the company;
- **Team building. **Each year you will have two opportunities to unplug and have fun with us. You participate in a multi-day company retreat and a one-day team building event. The fun is guaranteed;
- **Unlimited leave**. You decide when to take leave: in the end, it's always about flexibility and trust.

Do you recognize yourself in this description?

Then we are waiting for you with open arms

**The future is up to you.**
- Up2You is an equal opportunity employer. We promote a work environment that values diversity: we don't care about ethnicity, gender, religion, age, disability, sexual orientation or identity. We care about who you are and what you value to Up2You, professionally and personally._

  • Product Marketing Specialist

    3 settimane fa

    Milano, Lombardia, Italia Samsung Electronics A tempo pieno

    **Company Overview**Samsung Electronics is a global leader in technology and innovation, committed to driving progress for humanity.**Job Summary**We are seeking a highly skilled Product Marketing Specialist to support our product marketing team in effectively marketing assigned products. The successful candidate will have excellent analytical skills and be...

  • Product Marketing Specialist

    6 giorni fa

    Milano, Italia Acronis A tempo pieno

    Acronis is a world leader in cyber protection—empowering people with cutting-edge technology that enables them to monitor, control, and protect the data that their businesses and lives depend on. We are in an exciting phase of rapid-growth and expansion and looking for a Product Marketing Specialist or Manager who is ready to join us in creating a...

  • Product Marketing Specialist

    3 giorni fa

    Milano, Italia Acronis A tempo pieno

    Acronis is a world leader in cyber protection—empowering people with cutting-edge technology that enables them to monitor, control, and protect the data that their businesses and lives depend on.We are in an exciting phase of rapid-growth and expansion and looking for a Product Marketing Specialist or Manager who is ready to join us in creating a #CyberFit...

  • Product Marketing Specialist

    6 mesi fa

    Milano, Italia Groupe Iliad A tempo pieno

    Il Product Marketing Specialist entrerà a far parte del team di Product Marketing. A riporto del Product Manager, sarà di supporto nella progettazione e nello sviluppo del portafoglio offerte nei business B2C mobile e fibra con focus acquisizione di nuovi utenti, dedicandosi principalmente alle seguenti attività: • Supportare i lanci di prodotto...

  • Product Marketing Specialist

    1 mese fa

    Milano, Italia Randstad Divisione Full Hr Services - Abb A tempo pieno

    Mansione Per multinazionale in ambito elettrificazione e automazione industriale stiamo cercando un Product Marketing Specialist pronto a contribuire attivamente alla trasformazione digitale dell'azienda.La sede di lavoro è DALMINE (BG).Questa posizione riporta a: Factory Product Marketing Manager Responsabilità Le tue responsabilità: Strategia:...

  • Cybersecurity Product Marketing Specialist

    3 settimane fa

    Milano, Lombardia, Italia Acronis A tempo pieno

    About the RoleWe are seeking a highly skilled Cybersecurity Product Marketing Specialist to join our team at Acronis. In this role, you will be responsible for leading our marketing efforts for our Security solutions, including anti-malware, endpoint detection and response (EDR), extended detection & response (XDR), managed detection and response (MDR),...

  • Product Specialist

    2 settimane fa

    Milano, Italia Europ Assistance Italia Spa A tempo pieno

    Europ Assistance Italia è una compagnia di assicurazione tra i leader mondiali nel settore dell'assistenza: è specializzata nell'offerta di coperture assicurative, tra cui prestazioni di assistenza diretta, nei settori viaggi, salute, auto, casa e famiglia in risposta a una grande varietà di esigenze quotidiane ed anche in urgenza.**Il nostro motto "you...

  • Product Marketing Specialist

    7 mesi fa

    Milano, Italia Iliad Italia S.p.A. A tempo pieno

    Nel 2018 siamo arrivati in Italia con l'obiettivo di rivoluzionare il mercato delle telecomunicazioni e la vita di milioni di utenti. Per farlo, abbiamo messo al centro le persone costruendo relazioni basate su **trasparenza e fiducia** e promuovendo **innovazione, semplicità e qualità. In 5 anni abbiamo superato gli 11 milioni di utenti, sviluppato una...

  • Product Marketing Specialist

    3 giorni fa

    Milano, Italia Up2You A tempo pieno

    **Nice to meet you!**:We are Up2You, the greentech and B Corp certified startup that enables companies to reduce their impact on the environment.We offset their CO2 emissions and certify their commitment on blockchain.We support sustainable projects with social and environmental impact, capable of capturing CO2, preserving forests, protecting ecosystems and...

  • Product Marketing Specialist 1 1

    7 mesi fa

    Milano, Italia GFT Technologies SE A tempo pieno

    **Product Marketing Specialist** BE THE ONE, BE GFT Bring your talent, passion and enthusiasm. Don’t miss the opportunity to be part of a young, international, dynamic and advanced team. We work every day to design innovative solutions aimed to help organizations in reducing their time-to-market and shaping the future of the digital business. The...

  • Product Marketing Specialist

    2 giorni fa

    Milano, Italia Iliad Italia S.P.A. A tempo pieno

    Nel 2018 siamo arrivati in Italia con l'obiettivo di rivoluzionare il mercato delle telecomunicazioni e la vita di milioni di utenti.Per farlo, abbiamo messo al centro le persone costruendo relazioni basate su **trasparenza e fiducia** e promuovendo **innovazione, semplicità e qualità.In 5 anni abbiamo superato gli 11 milioni di utenti, sviluppato una rete...

  • Product Specialist

    7 mesi fa

    Provincia di Milano, Lombardia, Italia Europ Assistance Italia SpA A tempo pieno

    Europ Assistance Italia è una compagnia di assicurazione tra i leader mondiali nel settore dell’assistenza: è specializzata nell'offerta di coperture assicurative, tra cui prestazioni di assistenza diretta, nei settori viaggi, salute, auto, casa e famiglia in risposta a una grande varietà di esigenze quotidiane ed anche in urgenza. **Il nostro motto...

  • Marketing Specialist

    7 mesi fa

    Milano, Italia HAYS A tempo pieno

    marketing specialist, digital marketing, junior marketing specialist La tua nuova aziendaIl nostro cliente è un’azienda leader mondiale, operante nel settore della produzione, commercializzazione di prodotti e sistemi complessi per l’automazione industriale, logística e di processo. Contesto internazionale e multinazionale, con diverse filiali a...

  • Marketing Specialist

    2 settimane fa

    Milano, Italia Hays A tempo pieno

    marketing specialist, digital marketing, junior marketing specialistLa tua nuova aziendaIl nostro cliente è un'azienda leader mondiale, operante nel settore della produzione, commercializzazione di prodotti e sistemi complessi per l'automazione industriale, logística e di processo. Contesto internazionale e multinazionale, con diverse filiali a livello...

  • Digital Product Marketing Specialist

    6 ore fa

    Milano, Lombardia, Italia Allegro Microsystems, Llc A tempo pieno

    Allegro Microsystems, Llc is a leading provider of advanced semiconductor technology. Our team is passionate about developing innovative solutions that drive progress towards a safer and more sustainable future.We are seeking a highly skilled Digital Product Marketing Specialist to join our team. The ideal candidate will be responsible for developing...

  • Product Marketing Specialist Digital Marketing

    7 mesi fa

    Milano, Italia Techyon A tempo pieno

    Techyon: Information Technology Recruitment Experts | Head Hunter **Posizione**: **Techyon** è il primo** Head Hunter **esclusivamente specializzato nella ricerca e selezione di professionisti senior e manager nel segmento** Information Technology**. I nostri Recruitment Engineer selezionano i migliori profili IT per prestigiose società di consulenza...

  • Product Marketing Specialist Digital Marketing

    5 giorni fa

    Milano, Italia Techyon A tempo pieno

    Techyon: Information Technology Recruitment Experts | Head Hunter**Posizione**:**Techyon** è il primo** Head Hunter **esclusivamente specializzato nella ricerca e selezione di professionisti senior e manager nel segmento** Information Technology**.I nostri Recruitment Engineer selezionano i migliori profili IT per prestigiose società di consulenza...

  • Marketing Specialist

    6 mesi fa

    Milano, Italia ESET, LLC A tempo pieno

    Researches and analyses market trends, competitor products, and other information relevant to the company’s marketing objectives. Works together with marketing team to help direct strategy and planning for promotional materials, sales tactics, and other department activities. Collaborates to create and develop new campaigns, advertising copy, and other...

  • Product Development Specialist

    7 mesi fa

    Milano, Italia REVO Insurance S.p.A. A tempo pieno

    Product Development Specialist - Laurea a indirizzo economico / giuridico / marketing&comunicazione **Informazioni**: Come Product Development Specialist verrai inserit* all’interno del team di Marketing & Sviluppo Prodotti, a riporto dell’Head of Marketing & Product development, in stretta collaborazione con il team Underwriting, Market Management,...

  • Product Marketing Manager

    7 mesi fa

    Milano, Italia iGenius A tempo pieno

    Work somewhere with the creativity of a scaleup and expertise of an enterprise. A critical requirement for this position is an excellent command of both written and spoken English. Being an English native speaker would be a welcomed advantage, as it would ensure seamless communication with our global customer base and internal teams. **Responsibilities** -...