Marketing Coordinator

4 settimane fa

Roma, Italia NH ITALIA SPA A tempo pieno

A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery.

**MARKETING COORDINATOR - ANANTARA PALAZZO NAIADI ROME**:
WHY THIS JOB EXISTS

To serve the needs of the business, our guests and our colleagues by coordinating the day-to-day marketing & communications activities for the hotel. This includes developing and maintaining relationships with media bodies, society and opinion leaders, and other key stakeholders. The overall objective is to position the hotel to achieve the marketing objectives and business strategy of the hotel and the overall Anantara brand.

At Anantara, we are proud to represent our hotel and our country to guests from all over the world. We treat our guests and our colleagues with respect, and work hard together to deliver the highest quality of service to all.

KEY DUTIES AND RESPONSIBILITIES

Please note that this is not an exhaustive list of everything that needs to be done. Anantara employees always find new ways to look after the business, their guests, and their colleagues. Within this, the key responsibilities for this position are:

- Ensure that you fully understand the business strategy and positioning of the Anantara brand, and that you are able to effectively articulate this positioning in the marketplace. This is a responsibility of ALL sales and marketing professionals, regardless of their responsibility level.
- Maintain a personal up-to-date knowledge on all Anantara product and service offerings, and the products, services, rates and new developments of key competitors, and an awareness of general industry trends.
- Assist with presentation of hotel information in the media, on industry websites and directories and all other relevant online and paper-based publications.
- Collate and distribute media references to the hotel and the brand, and proactively circulate to all relevant internal parties
- Assist the corporate Marketing team in all marketing or public relations focused projects.
- Conduct market research on competitor hotels within the industry that is seen as relevant and delivering competitive advantage to the brand, in that the research is valued and eagerly awaited by the corporate and operational leadership teams.
- Maintain and continually improve the hotel library of photography, DVD, video and other electronic media.
- Solicit and obtain external sponsorship for promotions and special projects
- Support the development of new client contacts and the maintenance of detailed information on the potential revenues from these accounts.
- Achieve all personal performance objectives, working with department leadership to ensure these objectives are met.
- Take responsibility for your own professional development including strong financial literacy and negotiation skills, brand development, PR and marketing skills needed to become a future Marketing Sales Leader for Anantara.
- Maintain accurate management status reporting on business results, and associated action planning.
- Practice effective cost control and adhere to internal procedures for approval of expenditure
- Actively participate in client familiarization trips, site inspections, sales trips and roadshows as required to meet the sales targets of the hotel.
- Liaise effectively with all operational colleagues, providing support and information to ensure accurate delivery of our promise. In particular this includes Sales, Front Office, Reservations, and Events colleagues.
- Assist in establishing and maintaining client databases, and using those databases in promotions and marketing campaigns
- Provide all assistance to guests and clients in a proactive, professional and friendly manner

**Job Description**:
Support in all marketing activities
Coordinate with departments and related parties for co-promotion, assist with the production of artwork, print buying and hotel collaterals
Support the in-house marketing and design team by coordinating and collating content

**Qualifications**:
Bachelor’s Degree in Communication Art, Graphic Design or related fields

Minimum 3 year of experience in marketing

Preferably in retail/ luxury/ hotellerie

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