Gc&c Head of Communication and Csr

4 settimane fa


Milano, Italia Generali Global Corporate & Commercial A tempo pieno

Generali Global Corporate & Commercial is the Generali Group unit that develops P&C business and insurance services for medium and large companies. The unit acts on a global scale and deploys an integrated approach at Group level with a central management team and specialized teams active in individual countries. Through GC&C, Generali aims to become a key world player in the corporate-commercial segment. 1.200 employees are working for GC&C in 7 countries or region from south America to Asia. GC&C Central Team communication and CSR Team is looking for a Head of Communication and CSR.

**Mission**:
Strengthen the reputation towards our stakeholders

Differentiate ourselves from our competitors in the market

Create a long-term and competitive positioning by integrating Sustainability into the business

**Responsible for**:
**GC&C Communication and Sustainability Plan development**

1. Define the brand positioning elements;
2. Identify GC&C initiatives that can support the positioning

3. Establish Communication & Sustainability strategy and objectives

4. Plan timing and budget

**Implementation of the Communication & Sustainability activities**

**Coordination of GC&C initiatives with an impact on reputation**

**Regular check of the Communication and Sustainability results, in line with the Plan**

**Main activities**:
**Content and Corporate Identity**: Corporate Identity and related contents developing through strategies, guidelines and messages both internally and externally. Editorial projects and corporate communication materials developing, ensuring consistency and uniqueness of messages and communication style.

**Internal communications**: Coordinate and implement communication initiatives towards employees. CEO strategic communications development, newsletters to employees and Intranet management. Internal Advertising and events for employees definition and management.

**Media Relations **:Responsible for managing relations with the sector trade media and financial media

**Digital Communication**:Digital Communication strategy definition, aimed at ensuring the correct online positioning. Responsible for overseeing the digital channels, defining and processing the contents to be conveyed, with the aim of ensuring their consistency and uniqueness.

**Events & Sponsorship**:Identify sponsorship opportunities in line with the communication strategy. Responsible for the activation towards different types of public and takes care of the implementation of corporate initiatives. Guidelines definitions for sponsorships on a local basis and consistency check of all the initiatives where the Generali brand is present. External events management, excluding those of the distribution network.

**Corporate Social Responsibility**:To guarantee the promotion, implementation and monitoring of Sustainability Policies and practices, developing a new approach in line with the Group's positioning. It handles the collection of GC&C information to support the Group's integrated reporting

**Requirements**:
**Experience**
- Bachelor's degree in related field or equivalent experience
- Demonstrated experience and passion for storytelling within corporate communications and employee communications in-house or at an agency.
- Minimum 10 to 12 years’ experience in management and leadership roles with progressively larger responsibility
- Minimum 15 years experience in Communications
- Ability to develop, articulate and drive execution of large, long-term strategic communications initiatives
- Proven experience leading and developing a high-performing team
- Ability to build strong relationship with peers and senior leadership
- Strong strategic planning abilities and critical thinking skills
- Clear and effective written and verbal communication and strong interpersonal skills
- Experience designing and deploying complex communication strategies
- International experience or experience in an international context is a plus

**Benefits**

Smartworking 3 days per week



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