Head of Marketing

3 settimane fa


Provincia di Latina Lazio, Italia Joyteractive A tempo pieno

We are **Joyteractive** - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today our team boasts **50+** rockstar professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles

**Our leader is** Cryptogram: Word Brain Puzzle** - currently holding the #3 spot among all iOS/Android word games in the US.

**More about your professional qualities**:

- 2+ years of proven experience in a Head of Marketing or similar high-level position in the mobile gaming industry
- Deep understanding of the dynamics of the mobile gaming market and current industry trends
- Effective leadership skills to inspire and lead a high-performing marketing team, fostering collaboration, creativity, and a results-driven culture
- Analytical skills and experience using data for strategic decision-making
- A commitment to achieving measurable results with a focus on KPIs and ROI.
- Strong networking skills to build and maintain relationships with key industry players, influencers, and potential partners
- Russian and English languages

**More about challenges you'll meet**:

- ** Marketing Strategy Development**: Formulate comprehensive marketing strategies tailored to the casual games market

Upgrade our marketing strategy for Cryptogram and drive strategy for new products
- ** Monetization Strategies**: Collaborate with cross-functional teams to develop and optimize monetization strategies, including in-app purchases, ads, and other revenue streams
- ** Creative Production**: Oversee the development and production of high-quality creatives
- ** User Acquisition**: Develop and implement effective campaigns to acquire new players
- ** Drive new product launches**:Explore and evaluate new niches

Collaborate closely with our CEO and let's create high performing marketing team together

You will have a possibility to strengthen the team with new hires and shape the team composition according to your vision.



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