Strategic Marketing Leader
4 settimane fa
Marketing Manager Job Description
Amazon Eu Sarl (Italy Branch) is seeking a highly skilled Marketing Manager to lead the development and execution of customer-facing multi-channel strategies for marketing a new business. This is a unique opportunity to play a key role in an exciting and groundbreaking new initiative at Amazon in the early stages of the business.
Key Responsibilities:
- Develop multi-channel marketing and communication plans across online channels including online display, sponsored links, email, onsite, paid social and integrated campaigns
- Manage campaign execution while achieving key performance metric goals
- Work with internal and external marketing teams to develop and execute marketing creative
- Create and analyze performance metrics and make business decisions about future direction based on performance
- Evangelize program initiatives internally and externally to build awareness and drive participation
- Partner with various technical and business teams to build supporting automation
Requirements:
- Relevant work experience in online and offline marketing, brand management or related field
- Bachelor's degree in Marketing, Business, or a related field
- Knowledge of current marketing measurement practices and attribution methods in online and offline channels
- Demonstrated experience using marketing metrics to drive business decisions
- Demonstrated experience owning multi-channel marketing programs end-to-end
- Highly analytical skills with advanced Excel capabilities
- Proven track record of taking ownership and driving results
- Fluency in Italian and English. Spanish is a nice to have.
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