Strategic Marketing Leader

4 settimane fa


Milano, Lombardia, Italia Amazon Eu Sarl (Italy Branch) A tempo pieno

Marketing Manager Job Description

Amazon Eu Sarl (Italy Branch) is seeking a highly skilled Marketing Manager to lead the development and execution of customer-facing multi-channel strategies for marketing a new business. This is a unique opportunity to play a key role in an exciting and groundbreaking new initiative at Amazon in the early stages of the business.

Key Responsibilities:

  • Develop multi-channel marketing and communication plans across online channels including online display, sponsored links, email, onsite, paid social and integrated campaigns
  • Manage campaign execution while achieving key performance metric goals
  • Work with internal and external marketing teams to develop and execute marketing creative
  • Create and analyze performance metrics and make business decisions about future direction based on performance
  • Evangelize program initiatives internally and externally to build awareness and drive participation
  • Partner with various technical and business teams to build supporting automation

Requirements:

  • Relevant work experience in online and offline marketing, brand management or related field
  • Bachelor's degree in Marketing, Business, or a related field
  • Knowledge of current marketing measurement practices and attribution methods in online and offline channels
  • Demonstrated experience using marketing metrics to drive business decisions
  • Demonstrated experience owning multi-channel marketing programs end-to-end
  • Highly analytical skills with advanced Excel capabilities
  • Proven track record of taking ownership and driving results
  • Fluency in Italian and English. Spanish is a nice to have.

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