Media Planner Offline Specialist

8 ore fa

Roma, Lazio, Italia Publicis Media A tempo pieno

Job Overview

Publicis Media is seeking a highly skilled Media Planner Offline Specialist to join our team in Rome. As a key member of our media planning team, you will be responsible for planning and executing media campaigns for our clients.

Key Responsibilities

  • Develop and implement media plans that meet client objectives and budget requirements
  • Collaborate with the buying team to define budget allocation and optimize media spend
  • Manage the planning process from space optimization to post-evaluation, ensuring maximum ROI
  • Manage materials and administrative processes, ensuring timely and accurate delivery
  • Participate in weekly progress meetings to ensure alignment with client objectives

Requirements

  • 5+ years of experience in media planning, with a strong background in TV planning
  • Degree or equivalent in a relevant field
  • Deep knowledge of offline media and their digital evolution
  • Excellent knowledge of dedicated media tools, such as AdBox, Kubik, AQX, Arianna, and MCSonline
  • Strong skills in Excel, PowerPoint, and Word
  • Good knowledge of English
  • Passion for media planning, with a focus on accuracy, precision, and attention to detail
  • Able to work independently and as part of a team, with a strong ability to multitask
  • Proactive and results-driven, with a focus on delivering high-quality results

About Publicis Media

Publicis Media is a leading media agency that helps brands connect with their audiences through innovative media planning and buying strategies. We are committed to delivering exceptional results for our clients and are seeking a talented Media Planner Offline Specialist to join our team.

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