Product Marketing Manager
4 settimane fa
About Us: Yokohama TWS is a leading global supplier of tires and complete wheels for various industries. Our innovative solutions enable companies to handle and deliver goods efficiently and safely.
Job Summary: We are seeking a Product Marketing Manager to oversee the entire life cycle of product development and drive marketing activities for our Material Handling segment.
Key Responsibilities:
- Monitor market trends, consumer behavior, and competitor activity to identify global market opportunities.
- Prepare sales forecasts and budgets, and adapt plans to improve sales performance.
- Manage existing product ranges and provide technical product training.
- Contribute to PR, events, and exhibitions for the segment, and design global sales campaigns.
- Oversee product development, set prices, launch new products, and monitor global sales performance.
Requirements:
- Master's Degree in Marketing, Economics, Business-related fields, or Engineering.
- 3 years of experience in a similar role within a complex multinational environment.
- Advanced proficiency in MS Office.
- Fluent in English.
- Ability to manage complexity and work towards challenging targets.
- Ability to lead and engage the team.
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