Marketing and Communications Strategist

4 giorni fa


Milano, Lombardia, Italia Softwareone Deutschland Gmbh A tempo pieno

Softwareone Deutschland Gmbh is a leading global software and cloud solutions provider. We are redefining how organizations build, buy, and manage everything in the cloud.

As a Marketing and Communications Strategist, you will be responsible for creating and executing the marketing and communication strategy of our brand Systematika through internal and external channels. This includes company website, PR & media, digital campaigns, social media channels, virtual and in-person events.

The ideal candidate is a strong project coordinator who can work across the team (local and international) and external agencies to increase the brand awareness of the company and create new leads for the sales team. Recent relevant marketing communication experience, professional English, creativity, problem-solving skills, and a sense of collaboration are essential.

Responsibilities include:

  • Create and coordinate the development of impactful content for SWO blog channels, social media, digital and traditional media channels, company website
  • Monitor, manage and report on social media and other digital channels, for both general brand awareness and to support specific marketing and sales campaigns
  • Develop an editorial calendar based on strategic goals, business needs, service launches, announcements, and events
  • Capture, document and share customer wins, case studies, references, and testimonials
  • Lead the project management for all aspects of SWO's in-person, virtual, and/or hybrid customer conferences, to deliver events on time and on objectives

Required skills and qualifications include:

  • Experience in marketing communications, PR program, media, and social media engagement, preferably from the technology industry
  • Excellent program and project management skills, experience and track record, preferably in the field of information technology or similar fast-paced industry
  • Demonstrable track record of defining and executing highly effective content marketing programs
  • Proven experience in organizing and running corporate events, customer workshops, webinars
  • Advanced practical knowledge of large-scale in-person and virtual conference practices, vendors, sourcing procedures, and event logistics working with third-party agencies

Salary: €60,000 - €80,000 per year, depending on experience. Hybrid work model requires office presence 2 to 3 days per week. Travel approximately ~15%. Benefits include equal opportunities, flexible work arrangements, comprehensive training and development programs, opportunities for career growth and professional recognition, as well as a positive and inclusive work environment.



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