Sports Marketing Manager
1 mese fa
At adidas, we're seeking a talented Sports Marketing Manager to join our team in shaping the future of European sports.
As a key member of our marketing department, you'll be responsible for developing and executing partner activation plans that drive brand visibility and engagement across all relevant touchpoints.
With a strong focus on creativity and innovation, you'll work closely with cross-functional teams to bring our brand to life through inspirational brand exposure and product offerings.
Key responsibilities include:
- Supporting the Senior Brand Manager in developing and executing partner activation plans
- Collaborating with internal and external teams to ensure brand visibility and ongoing presence throughout all relevant touchpoints
- Developing a comprehensive partner activation calendar
- Providing guidance to creative and event agencies for generating localized content
- Creating, managing, and executing activation plans for Commercial Activations, emphasizing the brand's top priorities
- Identifying and capitalizing on opportunities within the related platform
- Managing the budget for the partner portfolio
- Working closely with other markets to ensure visibility and alignment
- Providing support in all business discussions addressing specific requirements and internal stakeholders
- Monitoring the market's implementation of seasonal plans, ensuring alignment with the defined strategy
- Monitoring merchandise flow to ensure optimal service level
Requirements include:
- Ability to manage several projects at the same time and great prioritization capacity
- Great negotiation skills, influence, and the ability to generate empathy
- Great capacity for teamwork, flexible, encourages dialogue
- Great communication skills and public presentations
- Proficiency in building trust and decision-making ability
- Resilience, able to cope with frustration and demanding situations
- Business knowledge and strategic vision
- Initiative, autonomy, enthusiasm for the new, ability to explore new ways of doing and thinking, curiosity
- Strong capacity for data analysis, organization, and reporting
- Great knowledge of consumer-oriented marketing, especially in the digital world
- Progressive professional experience in Marketing or Commercial Department, designing operational marketing plans
- English fluent: advanced level (C1)
We offer:
- Annual bonus
- Gym
- Canteen/Ticket Restaurants
- Free access to self-learning platform
- Employee Assistance Program (personal counselling on variety of topics)
- Hybrid working model
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