Brioni E-Commerce Growth Specialist
3 giorni fa
About Us
">Brioni S.P.A., a renowned luxury fashion house, has been perfecting the art of effortless modern elegance since 1945. Rooted in excellence through in-house expertise and continuous research, the company crafts exceptional, made-in-Italy ready-to-wear, leather goods, shoes, accessories, and fragrances for formalwear and leisure. With a state-of-the-art Bespoke service, Brioni caters to discerning clients seeking unparalleled quality and style.
">Job Opportunity
">We are seeking an experienced WW E-Commerce Manager to join our dynamic team in Rome. As part of our Chief Client & Digital Officer's leadership, this strategic position will drive growth by leading the E-Commerce team with a focus on daily sales, KPI improvement, and financial results. The ideal candidate will evolve the headless architecture to meet business needs, oversee complex projects, and collaborate with various partners to enhance the online experience for clients.
">Digital Marketing Responsibilities
">- ">
- Develop and execute digital marketing campaigns in collaboration with the Head of PR and Media, creating a full-funnel strategy.">
- Coordinate with external agencies to implement multi-channel campaigns, including PPC, paid social media ads, SEO, and newsletters, to drive brand awareness and conversions.">
- Monitor and report on campaign performance, analyzing the effectiveness of digital marketing initiatives using analytics tools, providing insights and recommendations for improvement to maximize ROI.">
E-Commerce Roadmap Execution
">The successful candidate will drive the execution of the E-Commerce roadmap and contribute to its evolution by overseeing or driving key projects such as e-commerce architecture evolution, CRO activities, China digital expansion, made-to-order tool developments, web accessibility, back-office system integration, and efficient delivery of services in areas like content, marketing, IT, fulfillment, customer service, payment processing, and BI.
">Manage E-Commerce Operations
">This role involves overseeing timely, qualitative, and optimal publication of newsletters, online products, and content, continuously optimizing site navigation, search, categories, filters, and placement-merchandising strategies to maximize sales conversion, drive higher order values, and engagement. The ideal candidate will also manage supporting agencies, develop solid business intelligence reporting, provide insightful conclusions, and control departmental CAPEX and OPEX budget.
">Required Qualifications
">The ideal candidate holds a degree in business/economics, management, engineering, or related fields, with at least 10 years of experience in E-Commerce. Strong IT and business acumen, sensitivity to client needs, and a proactive approach to driving growth are essential qualities for this role.
">Estimated Salary
">Based on industry standards and location, the estimated annual salary for this position is approximately €120,000 - €180,000.
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