Senior Analytics and CRO Strategist

2 settimane fa


Milano, Lombardia, Italia dentsu A tempo pieno
Senior Analytics and CRO Consultant

The purpose of this role is to drive business growth through data-driven decision making and strategic implementation of Analytics and CRO initiatives.

Key Responsibilities:
  • Develop and execute Analytics and CRO strategies to maintain, develop, and exceed client performance targets.
  • Collaborate with clients to understand their needs and provide tailored solutions.
  • Conduct ad-hoc analyses, create presentations, and generate reports to inform business decisions.
  • Manage Google Analytics console and implement tracking via tag manager.
  • Define measurement strategy and monitor KPIs in accordance with client needs.
  • Work with company teams to understand client requirements and deliver high-quality solutions.
Qualifications:
  • At least 2-3 years of experience in setting up tracking systems and reporting for medium to large clients on Google Analytics and/or Adobe Analytics platform.
  • Degree in Technical-Computer Science, Engineering, Internet Sciences, Statistics, Marketing, Mathematics, or Physical sciences.
  • Excellent knowledge of Google Analytics and/or Adobe Analytics.
  • Good knowledge of Google Tag Manager and/or Adobe Launch.
  • Knowledge and use of A/B testing and other testing methodologies (Adobe Target, Contentsquare, or others).
  • Excellent skills in using Google Presentation (or Powerpoint) and Google Sheet (or Excel).
  • Basic knowledge of Web Marketing, SEO, and SEM.
  • Excellent knowledge of the Italian language.
  • Good knowledge of the English language.
What We Offer:

We value diversity and are committed to creating an inclusive environment. We welcome all qualified candidates - regardless of your gender or background. We offer flexible working hours, home office options, and a supportive team environment. We believe in education and support training, whether it be internally or externally. We support you in your career growth and development.



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