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Product Marketing Specialist

2 mesi fa


Milano, Lombardia, Italia IG Group A tempo pieno
Job Description

We are seeking a highly skilled Product Marketing Executive to join our international marketing team at IG Group. As a Product Marketing Executive, you will play a key role in driving the success of our financial products and services.

About the Role

The ideal candidate will have a strong background in product marketing and a good understanding of trading and financial markets. You will be responsible for developing and documenting product marketing strategies, gathering market research, and collaborating with cross-functional teams to ensure alignment and successful product launches.

Key Responsibilities
  • Develop and document product marketing strategies to drive awareness, engagement, and adoption of our financial products.
  • Gather market research to understand customer needs, market trends, and competitive landscape.
  • Collaborate with cross-functional teams including sales, product development, and customer support to ensure alignment and successful product launches.
  • Brief and manage the creation of compelling marketing materials, including content, advertising material, customer communication.
  • Analyze and report on the performance of marketing campaigns, using data to inform future strategies.
What We Offer
  • Competitive salary and performance-related bonus.
  • Private medical insurance.
  • Gym membership allowance.
  • Comprehensive global and local onboarding process.
  • Employee-led networks with annual budget for organizing events and projects.
  • Option to participate in ESG initiatives.
  • Additional days off for voluntary work.
  • Additional day off to celebrate your birthday.
  • Flexible working hours.
  • Hybrid working model.
Requirements
  • About 5+ years of experience in product marketing, preferably within the financial services industry.
  • Bachelor's degree in Marketing, Business, Finance, or a related field.
  • Good understanding of trading and financial markets.
  • Excellent communication and presentation skills.
  • Proficiency in digital marketing tools and platforms.
  • Highly organized with exceptional project management skills.
  • Ability to work independently and with cross-functional teams.
  • Strong analytical and problem-solving skills.
Preferred Qualifications
  • Experience with AI tools and Workfront.
  • Familiarity with Salesforce.
  • Proficiency with digital marketing tools, web development languages, and product design technique.
How You'll Grow

When you join IG Group, we want you to have more than a job – we want you to have a career. And you can. If you spot an opportunity, we want you to chase it. Stretch yourself, challenge your self-beliefs, and go for the things you dream of. With internal and external learning opportunities, and the tools to help you skyrocket to success, we'll support you all the way.