Experience Director of Digital Marketing for a Global Cruise Line
1 settimana fa
We are seeking an experienced Digital Marketing Strategist to join our team at Carnival Cruise Line. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive digital marketing strategy that drives engagement and revenue across various channels.
Company OverviewCarnival Cruise Line is a leading global cruise line with a diverse community of over 20,000 professionals from 70 different countries and cultures. We take pride in our inclusive environment where everyone's voice is heard. Our dynamic teams foster open communication, positivity, and support, making us the ideal place to grow your career.
Responsibilities- Develop and implement a data-driven digital marketing strategy that aligns with our business objectives and enhances customer experience.
- Create and curate engaging content (images, video, and written) across all social media platforms, including Facebook, Instagram, Twitter, TikTok, and others.
- Maintain a deep understanding of social media trends and adjust strategies as necessary to ensure content remains fresh, relevant, and engaging.
- Collaborate with cross-functional teams to align digital marketing efforts with overall company goals and campaigns.
- Analyze key performance indicators and metrics, providing regular reports on the effectiveness of our digital marketing strategy.
To succeed in this role, you will need:
- A minimum of 5-7 years of experience in digital marketing, preferably in the travel or hospitality industry.
- In-depth knowledge of social media platforms and tools, including Meta Business Manager, Buffer, Sprinklr, Capcut, and Google Analytics.
- Excellent creative skills with an eye for visual content and storytelling.
- Fluency in English and additional languages are a plus.
- Data-driven mindset and strong analytical skills.
- Ability to work independently while collaborating with stakeholders.
We offer a competitive salary range of $80,000-$120,000 per year, depending on experience. Additionally, you will have access to:
- A dynamic and inclusive work environment.
- Opportunities for professional growth and development.
- A comprehensive benefits package, including health insurance, retirement plans, and paid time off.
- The chance to travel onboard our cruises and experience the world's most incredible destinations.
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