Brand Marketing Project Manager
4 settimane fa
Posizione
Nell'ambito del Team di Marketing di Bulgari, stiamo cercando un Brand Marketing Project Manager, che risponderà direttamente al Brand Marketing Senior Manager.
Questo ruolo ha l'obiettivo strategico di orchestrare i progetti di marketing chiave, fornendo pacchetti di lancio dedicati per ogni progetto, garantendo un'esperienza di marca unica.
Il candidato lavorerà in sinergia con i team Global Brand e Communication, Retail e Business e Innovation Units.
MAIN TASKS E RESPONSABILITÀ:
- Contribuire alla creazione e revisione del Calendario di Comunicazione Globale di Marketing, in base agli Obiettivi Chiave dell'azienda
- Contribuire all'orchestrazione dei Progetti Chiave per ogni anno, in base alla Strategia e agli Obiettivi di Brand e Comunicazione, con l'obiettivo di elevare la Marca, con un approccio unico One-Brand
- Contribuire alla progettazione e alla realizzazione dei Pacchetti di Lancio - comprensivi di tutte le informazioni principali sui prodotti, gli obiettivi, la strategia, il contenuto, le dinamiche di esperienza, mentre coordina tutti i principali stakeholder per garantire l'allineamento totale alla strategia generale
- Contribuire alla definizione e alla realizzazione di un piano di retro-progettazione e di punti di svolta chiave per ogni progetto e garantire il rispetto totale
- Per tutti i progetti chiave, consolidare un piano di orchestrazione con tutte le informazioni specifiche da condividere con i team centrali e le BU
Profilo
REQUISITI:
- Laurea Magistrale in Marketing, Economia o simili
- 7 anni di esperienza in posizioni simili
- Abitudini di gestione di progetti con l'abilità di gestire e priorizzare più progetti e compiti
- Abilità organizzative e analitiche
- Approccio innovativo, dinamico e proattivo
- Soluzione-orientato con abilità di comunicazione forte
- Dettagliato
- Fluenti in italiano e inglese
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