Director of Digital Transformation Italy
5 giorni fa
Dexcom is a pioneer and global leader in continuous glucose monitoring (CGM). We began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes.
We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions.
Our team is dedicated to expanding our reach and driving growth through innovative marketing strategies. We are looking for a collaborative and results-driven Senior Marketing Manager who will play a key role in implementing cohesive regional and local marketing plans aligned to business objectives and goals.
This position involves supporting distributor and partner needs including brand training and best in class tactical tools for engagement with customers in face to face and remote/digital settings. You will manage the development, localization, and deployment of DTC and HCP marketing collateral to ensure campaign effectiveness.
You will formulate and implement omnichannel media strategies across the region, including broadcast and digital media. Establish KPIs for all programs, create results forecasts, and track performance to ensure marketing plans are delivering expected business outcomes.
A successful candidate will bring over 10 years of experience in marketing, with at least 3-5 years in a medical device or healthcare role. You have experience developing and executing 360 marketing campaigns, particularly in a regulated industry. Your deep understanding of CGM technology and the diabetes market enables you to create impactful marketing strategies.
According to various sources, the estimated salary range for this position in Italy is between €80,000 to €120,000 per year, depending on experience. The actual salary may vary based on individual qualifications and other factors.
You will be responsible for providing strong project management/leadership on key communications activities and initiatives, ensuring they are completed on time with a high level of quality, in accordance with Compliance, Legal, and Regulatory requirements. Ensure content compliance across the region with relevant regulations and guidelines, maintaining a focus on accuracy and credibility while aligning with the brand's overall product strategy.
The ideal candidate is a strategic thinker who can see beyond day-to-day operations to achieve long-term business goals. You have excellent interpersonal and communication skills, with the ability to engage with senior stakeholders and collaborate cross-functionally.
We offer a comprehensive benefits program, growth opportunities on a global scale, access to career development through in-house learning programs and/or qualified tuition reimbursement, and an exciting and innovative organization committed to our employees, customers, and the communities we serve.
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