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Digital Media Director

1 mese fa

Roma, Lazio, Italia Starcom A tempo pieno

In an era where digital is no longer a walled garden, but seamlessly permeates omnichannel media and communication strategies, the goal of this role is to ensure a seamless connection between business leadership and media management at our clients.

The focus is on creating brilliant and effective digitally enabled strategies to achieve clients' goals, leveraging publishers and agency-owned products & solutions, and aligning with commercial priorities.

This role will contribute to the company's growth by elevating strategy and solution quality, with a particular focus on digital, enabling growth both organically on existing clients and through new business.

Key Responsibilities:
  • Coordinate, build, and oversee digital strategies on existing clients, leading the digital teams dedicated to clients and interacting with stakeholders and contributors to deliver effective and comprehensive strategies.
  • Develop solid and continuous relationships with publishers and solutions providers, scheduling recurring meetings, and staying updated on partner solutions portfolios and market innovations.
  • Enable digital competencies upskilling, assessing internal digital competencies, and planning trainings with internal stakeholders.

This role requires strong presentation skills, strategic thinking, and the ability to influence beyond hierarchies. The ideal candidate will be able to find solutions through synthesis and mediation, rather than a top-down approach, and have a strong entrepreneurial spirit.

Required Skills:
  • 10+ years of overall experience, with 2-3 years of previous experience in digital planning and as a digital account/consultant/manager.
  • Team management skills, strategic mindset, and strong presentation skills.
  • Main programmatic platforms knowledge (DSPs, Search/Biddable platforms, DMPs/CDPS), project management skills, and the ability to be influential beyond hierarchies.

We take care of our talents and their wellbeing, offering a flexible entrance and smartworking 2 days per week, corporate benefits aligned with the hiring level, and a tailored learning path for individual and needs-based development.

At Publicis Groupe Italy, our motto is Viva la difference, and we value diversity and inclusivity. We are committed to creating a workplace where everyone feels welcome and valued.