Brand Manager Cardiovascular Specialist
6 ore fa
About the Role:
As a Brand Associate Cardiovascular, you will support the definition of product strategy in agreement with the Brand Leader and global marketing department, and implement supporting tactical plans/projects reporting directly to the Marketing Head.
Key Responsibilities:
• Develop brand strategy, promotional campaigns & tactical plans within marketing budgets.
• Prepare content for Integrated Brand Teams.
• Develop promotional activities in line with internal Standard Operating Procedures (SOPs) and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts, and expenses, and assess the marketing mix of the product to evaluate cost-effectiveness and results.
• Identify market insights and opportunities via customer interactions.
• Monitor product performance and the external environment using appropriate tools and take corrective action if required to meet business objectives.
• Be responsible for the execution, monitoring, and analysis of the agreed tactical plans to ensure the growth of the brand(s).
• Collaborate with the cross-functional local/regional brand team, including coordination of the Integrated Product Strategy Plan and monitoring the execution of objectives.
• Execute central marketing activities as well as regionally initiated marketing activities.
Minimum Qualifications:
• Scientific or Economic Degree.
• Fluency in Italian and English.
• At least 1 year of experience in a Pharma marketing position.
• Operations Management, Execution, and Project Management skills.
• Effective communication skills, empathy, and active listening.
• Problem-solving, time management, and prioritization skills.
• Results orientation.
• Knowledge of the Cardiovascular area will be a strong advantage.
Why Novartis?
Our purpose is to reimagine medicine to improve and extend people's lives, and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. We drive our ambitions each day with our associates. Be part of this mission and join us
You will receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook.
Commitment to Diversity and Inclusion: Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
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