Imc and Media Specialist

No Relocation Assistance Offered
136421 - Roma, Lazio, Italy

**Do you want to come to work with a smile and leave with one as well? In between those smiles, your day consists of working in a global organisation, continually learning and collaborating, having stimulating discussions, and making impactful contributions**

**If this is how you see your career, Colgate is the place to be**

**Our dependable household brands, dedicated employees, and sustainability commitments make us a company passionate about building a future to smile about for our employees, consumers, and surrounding communities. The pride in our brand fuels a workplace that encourages creative thinking, champions experimentation, and promotes authenticity which has contributed to our enduring success.**

**Mission: This new role focuses on Southern European markets (Spain, Italy, Greece and Portugal). We are looking for an enthusiastic and well organised IMC and Media Specialist which, as a key member of the Digital team, will contribute to the creation, execution and management of cutting-edge and innovative Media strategies for the Southern Europe markets, in close connection to the European, Hub and local teams.**

**Key Responsibilities**:

- ** Work with the Integrated Marketing Communication and Media Lead on the Creation and Execution of Southern Europe IMC and Media plans, with a strong focus on the campaigns management - channel planning, campaign timings, media performance, media costs.**
- ** Collaborate closely with local stakeholders and media agency to ensure local teams are always up to speed about local media plans and have their requests answered in an accurate and timely manner.**
- ** Constantly liaise with the Hub Customer Experience marketing team and be their day to day media point of contact, providing media intelligence and constant updates on media plans and media spend.**
- ** In close collaboration with Media Lead, own daily contacts with media agency managing media plans, media spend and answers to their media queries.**
- ** Be the team expert of Colgate’s media analytics platforms (Datorama, SimilarWeb) and regularly create media and digital performance reports to share results and learning with broader organisations.**
- ** Support digital team work with Digital Marketing Specialist for the creation and circulation of Digital events, educational meetings and internal communication**
- ** Constantly Monitor and track media spend by brand/market through internal and external reporting tools (Media Tools, A&P Budget), own and execute Financial management and payments.**

**Requirements**:

- ** 4+ years of experience in a similar role either in another company or a media agency**
- ** Good knowledge of ABL and BTL planning techniques and metrics**
- ** Good Understanding of SEO (Search Engine Optimization), Content Marketing, PPC (Pay Per Click), Programmatic.**
- ** Solid understanding of media and web metrics and analytics, with the ability to create reports, analyse and interpret data, and share with broader organisation.**
- ** Experience managing multiple stakeholders and navigating matrix organisations a plus.**
- ** Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.**
- ** Proven Project management skills,**
- ** Excellent oral and written communication skills.**
- ** Enthusiasm, passion, positive and proactive approach to work. You’re a team player.**
- ** Experience with Media Analytic tools (Datorama) and/or Media Tools a plus**
- ** Language: proficiency in English is mandatory, knowledge of Italian and/or Spanish/Greek/Portuguese a plus**

**Location:Rome**

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognised brand names as Colgate, Palmolive, elmex, Tom’s of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet.