Head of Performance Marketing

6 giorni fa

Milano, Italia Satispay A tempo pieno

Our Company
Satispay is an Italian Scale-up operating in the mobile payment industry. Having created a payment system independent from debit and credit cards, Satispay allows users to pay stores or friends from their smartphone. Our offices are in Milan, Luxembourg City and Berlin.

If you want to know more about us, give a look here:
And if you still don’t have a Satispay account, download the app and sign up with the promo code TALENT

What you will be doing
As a Head of Performance Marketing you will be responsible for all our digital performance based channels strategically developing effective campaigns to reach our growth KPIs. As a central leader, you will be responsible for leading and coordinating these campaigns for all markets across Europe.

You will:
Understand business priorities and acquisition targets by city to create overarching strategies that will guide the greater team
Collaborate and partner with marketing managers in countries to develop and execute performance marketing strategies for local acquisition of merchants and consumers
Manage tracking and attribution technologies (e.g. Google Analytics and Kochava) and leverage data and analytics to inform strategies and optimization
Recommend optimizations or innovations to current channel mix
Identify and experiment with emerging technologies and new tactics to continue expanding our digital marketing toolkit
Build and grow the Performance marketing team
Effectively communicate plans across market teams and business units and communicate results with the greater team.
What we need
8/10 years+ experience in digital and paid marketing experience
4+ years of direct people management experience
Deep knowledge of Google Ads, UAC, Facebook Ads, ASA, GA
A solid approach to CRO, owning the function and all the linked elements across our business
Experience working for an app business model and on international scope
Marketplace experience is a strong plus, as well as lead generation campaigns management
Excellent stakeholder management skills with experience in working cross-functionally to deliver the best results for the business;
Autonomous management of technical projects to improve marketing performance and martech stack
Advanced analytical skills and the ability to take data-informed decisions
Management experience in recruiting and coaching a team of marketers
Confident, driven, dynamic leader with outstanding communication, presentation and interpersonal skills and a passion for continuous improvement;
Fast-paced, resilient and open to change in a rapidly growing international business that requires creativity, fast learning and out of the box thinking;
Excellent organisational capabilities and great complexity management skills
Fluency in English language, written and speaking
Logistic & Salary
The position is based in Milano, Italy.

We offer a competitive salary, commensurate with experience.
Stock options plan available.

**Requirements**:
**Benefits

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