Marketing & Communication Executive - Six Senses Rome

As Marketing & Communication Executive – On property (Rome), I will fully comprehend the vision of Six Senses to help people reconnect with themselves, others and the world around them and our values of local sensitivity and global sensibility, crafted experiences, emotional hospitality, responsible and caring, fun and quirky and pioneering wellness. 

Sustainability, Wellness and Out of the Ordinary experiences are at the core of everything we do at Six Senses. I will safeguard these pillars and its strategic planning and development and ensure all directives, practices and initiatives are implemented, embraced, adopted within the hotel.

About Six Senses Rome

Located steps away from the Pantheon and nestled in the heart of Via del Corso, Six Senses Rome is a contemporary sanctuary where heritage, sustainability, and wellbeing meet. The hotel features 96 guest rooms and suites, a modern Roman BIVIUM restaurant, a stunning rooftop bar overlooking the city, and a world-renowned spa. Rooted in the spirit of the Eternal City, the property blends history with conscious luxury, offering curated experiences around culture, food, community, and wellness.

Position Overview

The Marketing & Communication Executive acts as the key link between hotel operations and the Cluster Marcomms team, ensuring that all local marketing, PR, content, programming, internal communications, and social/digital initiatives are executed seamlessly and in line with brand standards. This hands-on role is ideal for a creative storyteller who thrives in a fast-paced luxury environment and knows how to bring the hotel's narrative to life.

Key Responsibilities

Local Marketing, PR & Community Engagement

• Implement local marketing initiatives and provide marketing sights to the Cluster Marketing Team.
• Act as the on-property PR contact: host press and influencer stays, manage journalist visits, and maintain relationships with local media and creators.
• Identify long-term opportunities with Rome-based influencers, cultural partners, and community groups to strengthen the hotel's positioning.
• Distribute PR materials and ensure consistent brand representation in the local market.

Events, Programming & Guest Experience Activation

• Co-manage on-property event production, ensuring seamless execution of cluster-led and property-specific programming.
• Support the creation and rollout of the annual events roadmap aligned with the brand narrative.
• Participate in briefings and BEO meetings, contributing ideas that enhance guest experience and drive revenue.
• Ensure strong operational alignment across teams.

Social Media, Digital & Content Creation

• Support community management for property accounts, engaging with followers and real-time conversations.
• Recommend local digital trends; assist with digital advertising and email marketing campaigns.
• Collaborate with the Cluster Brand Content Executive to produce assets reflecting the hotel and cluster identity.
• Co-manage small/medium content shoots and ensure timely delivery for campaigns and PR.
• Explore new storytelling formats that highlight Rome and the property.

Internal Communications & Cross-Department Alignment

• Create internal communication materials aligned with Six Senses brand values.
• Work closely with departments to streamline communication and support internal initiatives.
• Ensure consistent alignment across internal messaging, guest communications, and marketing activities.

Qualifications

To execute the position of Marketing & Communication Executive, I must have the required qualifications, technical skills and experience in a similar role in luxury hotels, hospitality, fashion, beauty, design or related industries, with proven results and includes the following: 

• 3+ years of experience in Marketing, PR & Comms, or Digital roles in luxury, hospitality, or lifestyle industries
• Strong creative writing and storytelling skills with a refined visual eye.
• Experience working with creative teams or agencies on content shoots or campaigns.
• Familiarity with content planning tools and asset management.
• Native-level fluency in English &Italian, Spanish are a plus.
• Highly organized, detail-oriented, and culturally sensitive.
• EU work permit.

The above is intended to provide an overview of the role and responsibilities for a Marketing & Communication Executive at Six Senses Rome. It is not and does not infer that the above is an inclusive and/or exhaustive list of the duties and responsibilities inherent in the position.

Six Senses Rome is an equal opportunity employer. This policy applies to all terms and conditions of employment.