Omnichannel Customer Data Manager
5 giorni fa
Per una realtà che opera in ambito travel ricerco un/una Omnichannel Customer Data Manager. La figura sarà inserita nel team di marketing e avrà il compito di analizzare il comportamento dell'utente tramite i diversi canali per fornire dati e insight al fine di ottimizzare le strategie di vendita e migliorare le performance.
Responsibilities
- Guidare la revisione settimanale delle performance dei canali
- Monitorare l'efficacia di campagne e promozioni tramite analisi ROI
- Agire come interfaccia chiave tra i vari canali e gli stakeholder aziendali
- Garantire che le priorità commerciali strategiche siano correttamente implementate nei canali
- Coordinare le routine di pianificazione con i team Sales a livello di mercato
- Gestire un modello unificato di dati di performance per tutti i canali Direct
- Sviluppare previsioni a breve e medio termine
- Fornire trend diagnostici e insight strategici a supporto delle decisioni di Marketing & Sales
- Supportare l'implementazione di iniziative strategiche volte a migliorare le performance di vendita
- Monitorare l'avanzamento delle priorità commerciali cross-canale e specifiche per ciascun canale.
Your Profile
- Aver maturato almeno 7 anni di esperienza nel ruolo
- Esperienza consolidata in ambito strategico e analisi dei dati legati al mondo marketing & sales
- Ottima conoscenza legata all'analisi dei dati, uso avanzato di PowerBi, Excel e Phyton.
- Ottima conoscenza della lingua inglese
Cosa Offriamo
- Contratto a tempo indeterminato
- RAL commisurata all'esperienza
- Ticket
- 10 giorni di smart working al mese con presenza in sede su base settimanale
- Possibilità di relocation con housing per i primi 12 mesi
- Sede di lavoro Genova
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