National Account Manager Off Trade

2 giorni fa

Milano, Lombardia, Italia Four Corners - Fashion, Luxury & Lifestyle A tempo pieno

Four Corners is a recruiter specialized in search and selection of professionals and managers in the Fashion, Luxury, Lifestyle and FMCG market. On behalf of an important Beverage Company, we are looking for a:

National Account Manager Off Trade

Main Responsibilities:

  • Consolidate relationships with customers to become the reference partner and to prioritize PRI brands.
  • Achieve PRI objectives through national customer management in terms of revenue, market share, and payments (comparing PRI and customer objectives, analyzing sales performance, managing stock, payments, DSO, deliveries, etc.).
  • Negotiate and close national agreements with national retailers, including elements that contribute to sales turnover growth, while respecting qualitative and quantitative budget objective.
  • Maintain constant communication with national retailers to ensure agreements made with the central organization are met at the retailer affiliates level, optimizing investments.
  • Define business plans with customers to establish shared objectives and strategies for business development.
  • Develop and implement mid-term business plans that include distribution, promotions, and visibility actions to incentivize sales growth.
  • Consistently update Field Managers and KAMs on promotional activities.
  • Monitor performance and objectives progression by customer, identifying corrective actions using available company tools (e.g., canvass terms, sales budget, tailor-made promotions, POP materials, events, brand activations, marketing, and trade marketing projects.
  • Perform outlet monitoring with a focus on distribution, visibility, and activation.
  • Drive public pricing harmonization to ensure correct positioning in line with marketing and trade marketing principles.
  • Manage the assigned budget in line with company guidelines on prices and promotions.
  • Monitor, analyze, and report the effectiveness of promotional activities, both sell-in and sell-out.

Requirements:

  • BA degree, preferably in Business Administration or similar.
  • +5 years of experience in similar positions, negotiating large accounts in FMCG companies.
  • Strong negotiation and influence skills and analytical thinking.
  • Very good knowledge of P&L management.
  • Advanced Knowledge of Excel and PowerPoint.
  • Professional English.

Location
: Milano

Aegis guarantees equal opportunities (L. 903/77) - Aegis Srl, AUT. MIN. Prot D. Lgs 276/03.

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