Digital Product Manager

About BasicNet Group

BasicNet is the first marketplace in the clothing industry that owns several well-known brands in the apparel, footwear, and accessories market, including Kappa, Robe di Kappa, Jesus Jeans, Superga, K-Way, Sebago, Briko and Sabelt. Headquartered in Turin, Italy, the company operates on intangible aspects through a global network of licensees who produce and distribute its products, and offers various services to its network, such as research, development, global marketing, and information technology.

About K-Way

K-Way is a well-known brand for adventure seekers and outdoor enthusiasts. Born in the heart of Paris in 1965, the brand revolutionized the rainwear market by introducing the world's first lightweight and waterproof jacket that could be conveniently folded into a small pouch

More at www.k-

Who We're Looking For

We are looking for a motivated
Digital Product Manager
to join our
K-Way team
in Turin. K-Way is entering a phase of strong brand and digital

expansion, with a significant number of strategic initiatives planned across ecommerce, marketplaces and CRM. This role will play a key part in enabling that growth, supporting the launch and execution of multiple high-impact digital projects in parallel.

The Digital Product Manager will join at a pivotal moment, contributing to the evolution of the digital ecosystem while helping structure processes,roadmaps and delivery models to support scale.

Reporting directly to the Chief Digital Officer, this role will act as a bridge between business and technology, ensuring that digital initiatives are delivered efficiently, on time and in line with business priorities.

Key Responsibilities

Digital Roadmap

• Manage the
  digital product roadmap
  across ecommerce, marketplaces and CRM, ensuring alignment with business priorities and long-term digital transformation goals.
• Translate business requirements into
  clear, prioritized delivery plans
  , in collaboration with stakeholders, IT teams and system integrator

Project Management

• Manage the
  end-to-end delivery of digital projects
  , including platform evolutions, system integrations, new functionalities and CRO initiatives.
• Coordinate
  front-end and back-end development activities
  , ensuring adherence to timelines, dependencies and quality standards.

Vendors & Stakeholders Management

• Coordinate
  external partners and system integrators
  , ensuring effective communication, clear ownership and seamless integration.
• Collaborate with internal stakeholders (IT, Ecommerce, CRM, Marketing, Operations), acting as a
  key point of contact between business and technology
  .

Quality, Performance & Continuos Improvement

• Ensure
  high quality and performance standards
  through structured processes, documentation and testing practices.
• Monitor project and platform KPIs and performance, driving
  continuous improvement
  in functionality, speed and user experience.

Budget & Cost Control

• Manage
  project budgets and costs
  , ensuring efficient resource allocation and compliance with financial guidelines.
• Monitor spend, proactively identify
  risks or budget overruns
  , and implement corrective actions when needed.

Knowledge, Skills & Abilities Required

• 5–7+ years of experience in digital project management, preferably within ecommerce or omnichannel environments.
• Strong experience managing complex digital projects involving multiple systems, platforms and integrations. Strong project management skills, with experience managing timelines, scope, dependencies and risks.
• Proven ability to work closely with IT teams, system integrators and external development vendors.
• Experience with CRO, UX/UI optimizations
• Experience managing budgets, forecasts and cost control for digital projects.
• Strong analytical and problem-solving skills, with a structured and pragmatic approach.
• Excellent communication and stakeholder management skills, able to work effectively in cross-functional and international teams.
• Comfortable working in a fast-paced, evolving organization with multiple initiatives running in parallel.
• Fluent in English and Italian. French is a plus.

K-Way is committed to creating a supportive and motivating work environment, promoting collaboration and open dialogue, welcoming every voice and idea. In addition, K-Way offers opportunities for professional and personal development, providing the resources and tools necessary for growth and success.