Global Trade Marketing Manager
3 settimane fa
We are looking for an experienced and enthusiastic Global TradeMarketing Manager to join us and support us in achieving our ambitious goals onthe international market.
In this position, you will play a key role in developing andimplementing our global trade marketing strategy.
You will work closely with our sales teams and retail partners togenerate demand for our products and increase sales.
Otherimportant responsibilities are
Develop and implement trade marketing strategies to improve brand visibility and velocity in the main distribution channels:Conduct market analysis & research to monitor shopper trends and adapt strategies accordinglyBuild and deliver effective trade-storytelling, supporting the local sales teams in the negotiation and implementation phaseCollaborate with marketing & sales team to identify opportunities at the point of sale and implement targeted solutions, from equity-driven activations to tactical actionsCreate and manage effective promotional programs to stimulate sales and customer loyaltyOversee shopper marketing activities, including designing engaging shopping experiences and managing partnerships with retailers Install category management knowledge and act as sparring partner for the international key distribution dealers Analyze and improve the profitability of the main channels and customers Monitor the effectiveness and efficiency of the owned retail business (brick&mortar + digital), promoting its progressive sustainable expansion (roll-out) Coordinate and streamline the main commercial processes (i.e. international pricing) and related governanceYour Profile
About 10 years of experience in trade marketing and shopper marketing, preferably in the food sector and internationally Proven ability to develop and implement effective marketing strategies In-depth knowledge of food distribution channels and market dynamics Ability to manage complex projects and work in cross-functional teams Excellent analytical and problem solving skills Fluency in English and at least in one language between German and ItalianWe Offer
International environment Individual onboarding program A mentored and supported professional growth Professional and personal training at our "Loacker Academy" A company canteen The Loacker Family Spirit Location: Bolzano
If you are a communicative team player with a strong understanding ofinternational trade, and food industry we look forward to receiving yourapplication
What awaits you
International and family owned company
Professional and Personal development supported by a dedicated plattform
Jobspecific, structured and detailed onboarding phase
Company restaurant with wholesome and healthy cuisine
Flexible working hours and home office opportunity (if the job allows that)
And a whole lot of crispy wafers...
Goodness is a choice
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