CRM project manager – Southern Europe

6 mesi fa

Milan, Italia Club Med A tempo pieno

CRM project manager – Southern Europe & Emerging Markets

Job location

Milan

Contract type

Permanent contract

Job description

The roles & missions

As a CRM Manager, you will be responsible for supporting the Head of Marketing in delivering all necessary CRM campaigns required to grow and develop the Southern Europe & Emerging market cluster. You will work closely with colleagues in the marketing & sales team of the cluster, EAF teams in Paris and the other CRM marketing teams in Europe, to execute effective CRM marketing strategies.

The responsibility of the CRM project manager for the cluster SEEM is divided into 4 pillars:

Identify and analysis the data base of each market of the cluster (Italy, Spain, Portugal, Turkey) to be able to understand their specificities. Accordingly to the external calendar and the monthly MAP, elaborate the CRM calendar per market in order to communicate to each target the right content at the right moment Be able to know how to use the tools, how to target and segment the CRM NL for both direct and indirect data base Design the NL with EAF guidelines, and with specific wording in line with each market level (mature/not mature/ key product lines, key destination push…)

List of tasks:

Mission 1: Customer Relationship Management (CRM)

Design effective CRM/PRM programs to maximize customer loyalty, retention, and lifetime value. Plan and operate targeted communication campaigns. Use customer data to personalize communications and offers. Collaborate with the global technical team to resolve technical issues and improve functionality. Use analysis tools to monitor CRM and site performance, generating regular reports on trends, KPIs and results.  Identify data-driven improvement opportunities and implement corrective actions

Mission 2: Measure the performance of the campaigns, optimising the plans to meet the business’ needs

Implement robust measures to make sure we are optimising the performance of the channel. Maintain a test and learn approach. Keep an eye on the market to keep pushing innovation.

Mission 3: Be the guardian of the databases across SE cluster

Manage opportunities to grow the database and increase data capture. Share best practices to optimise the database Implement a robust contact strategy per market with a view to improve the health of the databases.

Mission 4: Report & analysis of the internal data markets (data base specificities, booking pattern, key destination, calendar analysis…)

Analysis the internal data through tools to understand better the specificities of the data base with their interests (booking pattern, calendar, destination interests Be able to do some recommendation according to the internal data & external calendar

Profile requested

Education: University degree. Proven Marketing & CRM qualifications.

Job experience: 3-4 years' experience in CRM/Marketing

Skills requested

Knowledge :

Experience in managing eCRM campaigns across several markets using new CRM tools. Sound understanding of CRM measurements and data segmentation. Creative eye, with ability to update some creative using Photoshop. Basic HTML coding required. You can use Photoshop, CRM tools, Advanced in PPT and Excel.

Technical skills (tools…):

Basic HTML coding required. Advanced in Photoshop, CRM tools. Advanced in PPT and Excel.

Languages :

English & Italian (French and Spanish as a plus)

Mail a friend

*Friend email address*Friend name*Sender email address*Sender name

  • Support Project Manager

    5 giorni fa

    Milan, Italia ATG Europe A tempo pieno

    We are looking for a Support Project Manager on behalf of and in support to our client for their location in either Rome or Milan, Italy. The position will be in support to the Program Manager of an ESA Planetary Defense Mission.Please note, the successful candidate will be employed by ATG Europe (or one of its subsidiaries). Furthermore, upon selection,...

  • Regional Compliance Manager Southern Europe

    1 mese fa

    Milan, Italia Visa A tempo pieno

    Job DescriptionWhat’s it all about?As a global payments network, Visa maintains a Compliance Program to proactively manage compliance, regulatory and ethical risks across our business.The RECO Manager role, part of the Europe Ethics & Compliance Team, reports to the Southern Europe (SE) RECO Sr. Manager. This role supports and monitors the Compliance...

  • Marketing Campaign Planning manager – Southern Europe

    6 mesi fa

    Milan, Italia Club Med A tempo pieno

    Marketing Campaign Planning manager – Southern Europe & Emerging Markets Job location Milan Contract type Permanent contract Job description The roles and missions: For the Southern Europe and Emerging Markets cluster, our Milan office is looking for its future Marketing Campaign Planning manager. You will be directly...

  • Team Lead Southern Europe Product Manager

    4 settimane fa

    Milan, Italia Sungrow - EMEA A tempo pieno

    Your missionHey there and welcome to your new Opportunity with us.Being a  Team Lead Southern Europe Product Manager is an exciting task, since you are the superhero our clients need. You know what setup of our solutions will satisfy their needs, therefore, these here are your most important taks:Team lead for 5+ team membersTechnical...

  • Transformation Office Analyst, Southern Europe

    6 mesi fa

    Milan, Italia Brambles A tempo pieno

    Description As Transformation Office Analyst, you will facilitate & coordinate the execution of the transformation in Southern Europe. Project management & change management support Impact monitoring Alignment & coordination with all stakeholders Support to feed the pipeline of initiatives Some of the key accountabilities of this role are: ...

  • CRM Manager

    4 mesi fa

    Milan, Italia MySecretCase A tempo pieno

    Email Marketing and CRM ManagerMySecretCase è la community più attiva in Italia per la liberazione sessuale, fondata su valori di educazione, inclusività e informazione accessibile a tutt* e il primo shop online italiano dedicato al piacere. Nel 2014 anno di fondazione, MySecretCase ha proposto un posizionamento nuovo dei sex toys, con un reale impatto...

  • Head of Artist and Labels Partnerships, Southern and Eastern Europe

    2 mesi fa

    Milan, Italia Spotify A tempo pieno

    As part of the Southern and Eastern Europe Artist and Label Partnerships (ALP) team within the Music Team at Spotify, you will be responsible for leading a team to nurture and cultivate partnerships with the region’s labels while implementing impactful initiatives and campaigns. With the objective to ensure that key artists, managers, and labels see...

  • Project Manager C&I

    1 ora fa

    Milan, Italia Leap29 A tempo pieno

    Project Manager – C&I ProjectsLeap29 is supporting a prominent international company specialising in the design, development, construction, and maintenance of Solar PV and Energy Efficiency projects. With a strong presence across Europe, the Americas, and Africa, our client oversees the full project lifecycle. We are seeking a Project Manager to oversee...

  • Key Account Manager

    2 settimane fa

    Milan, Italia Sportyjob A tempo pieno

    Team for Career SiteSalesIn shortThe world’s fastest growing premium sports brand is looking for a Key Account Manager, to support the acceleration of the brand in the Southern Europe Region (Italy, France, Spain, Portugal). On is revolutionizing performance-driven products in footwear, apparel and accessories market by launching cutting-edge innovation,...

  • Global CRM Manager

    5 mesi fa

    Milan, Italia Amplifon A tempo pieno

    Global CRM Manager MarketingMilano, Lombardia, Italy Amplifon is the global leader in the hearing care retail industry. Since 1950 weve been changing the lives of millions of customers all around the world. And though we are a global company thats constantly growing, we have a start-up approach and strive for innovation every day. We take pride in...

  • Head of Artist and Labels Partnerships, Southern and Eastern Europe

    4 settimane fa

    Milan, Italia Spotify AB A tempo pieno

    As part of the Southern and Eastern Europe Artist and Label Partnerships (ALP) team within the Music Team at Spotify, you will be responsible for leading a team to nurture and cultivate partnerships with the region’s labels while implementing impactful initiatives and campaigns. With the objective to ensure that key artists, managers, and labels see...

  • Head of Artist and Labels Partnerships, Southern and Eastern Europe

    1 mese fa

    Milan, Italia Spotify AB A tempo pieno

    As part of the Southern and Eastern Europe Artist and Label Partnerships (ALP) team within the Music Team at Spotify, you will be responsible for leading a team to nurture and cultivate partnerships with the region’s labels while implementing impactful initiatives and campaigns. With the objective to ensure that key artists, managers, and labels see...

  • Head of Artist and Labels Partnerships, Southern and Eastern Europe

    4 settimane fa

    Milan, Italia Spotify A tempo pieno

    PartnershipsAs part of the Southern and Eastern Europe Artist and Label Partnerships (ALP) team within the Music Team at Spotify, you will be responsible for leading a team to nurture and cultivate partnerships with the region’s labels while implementing impactful initiatives and campaigns. With the objective to ensure that key artists, managers, and...

  • Head of Artist and Labels Partnerships, Southern and Eastern Europe

    1 mese fa

    Milan, Italia Spotify A tempo pieno

    PartnershipsAs part of the Southern and Eastern Europe Artist and Label Partnerships (ALP) team within the Music Team at Spotify, you will be responsible for leading a team to nurture and cultivate partnerships with the region’s labels while implementing impactful initiatives and campaigns. With the objective to ensure that key artists, managers, and...

  • POMELLATO CRM Manager

    5 mesi fa

    Milan, Italia Pomellato A tempo pieno

    Description About Pomellato Pomellato, handcrafted contemporary fine jewellery from Milan. Renowned for its coloured gemstones and its elegant yet unconventional design since 1967. Supporting women and equality. Working towards a more eco-conscious future, Pomellato has now achieved 100% responsible gold purchasing. Established in Milan in 1967...

  • Amministratore CRM

    5 mesi fa

    Milan, Italia Telefono Azzurro A tempo pieno

    L'amministratore di CRM sarà responsabile della configurazione quotidiana, del supporto, della manutenzione e del miglioramento del nostro database. Lavorando a stretto contatto con il personale fundraising, marketing e coordinamento volontariato.   L'amministratore identificherà, svilupperà e implementerà nuovi processi nell'ottica di facilitare e...

  • Global CRM Manager

    1 mese fa

    Milan, Italia Amplifon A tempo pieno

    Amplifon is the global leader in the hearing care retail industry. Since we’ve been changing the lives of millions of customers all around the world. And though we are a global company that’s constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our industry and constantly...

  • Events Project Manager

    3 settimane fa

    Milan, Italia Richemont A tempo pieno

    As part of Italy Marketing & Communication team, the Events Project Manager is responsible for the management of a key project, a High Jewelry regional event. The person will manage all aspects of the project, from planning to implementation to execution, in line with the Maison guidelines & excellence standards, and within budgets.The role is...

  • Construction Project Manager

    1 ora fa

    Milan, Italia Leap29 A tempo pieno

    Construction Project Manager - C&I Solar (Italy)Leap29 are seeking a dynamic and results-oriented Construction Project Manager to lead efforts in the Italian renewable energy market, specifically focusing on Commercial and Industrial (C&I) solar projects. My client is a prominent player in the energy transition, dedicated to driving sustainable solutions...

  • Events Project Manager

    2 mesi fa

    Milan, Italia Van Cleef & Arpels A tempo pieno

    As part of Italy Marketing & Communication team, the Events Project Manager is responsible for the management of a key project, a High Jewelry regional event. The person will manage all aspects of the project, from planning to implementation to execution, in line with the Maison guidelines & excellence standards, and within budgets. The role is...