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Product Go-to Market

3 mesi fa


Milano, Lombardia, Italia Pirelli A tempo pieno
Within the Product Go-to Market Team, the figure will be responsible for performing the following tasks:

  • Coordinate the project management of new product launches within the Car business, ensuring all teams involved are well informed about market arrival timelines and activity schedules.
  • Conduct datadriven analyses on product profitability, market, competition, and consumer reviews managing extensive datasets and providing valuable insights to develop the Goto Market strategy.
  • Develop the value proposition and key messages for the new products addressing consumer needs, highlighting key benefits and reasons to believe to be leveraged in the product communication.
  • Coordinate the new products' marketing plans ensuring coherence among all different channels and monitor postlaunch KPIs to facilitate datadriven improvements.
  • Support the development of business model, value proposition, and economic feasibility for new services introduction.

Requirements:

  • Master's Degree in Economics.
  • At least 13 years of experience in the same role and in project management roles.
  • Fluency in English.
  • Advanced knowledge of SAP and Microsoft Office Suite.
  • Strong analytical skills.
  • Strong attitude to teamwork.
  • International mindset.