Brand Manager
4 settimane fa
related to defined qualitative and quantitative goals;Proposes to the Marketing Manager/Group Brands Lead, a detailed marketing plan with a specific focus on the development of franchising and the enhancement of the brand equity & architecture of the area of expertise, evaluating positioning, claims, reference targets, needs, and main communication channels; Elaborates the analysis of the market, of the trends and of the competitiveness, relating to the brands in the area of expertise, analyzing and interpreting the market insights and proposing actions also through the study of the needs of the main Stakeholders as the HCP’s and the consumer with his spending
habits; Proposes, to the Marketing Manager/Group Brands Lead, with regard to the managed brands and at national and international level, the commercial and promotional strategy;Develops and manages the communication plan (positioning, claim) and materials, both at national and international level, with regard to the brands of its own expertise, ensuring the consistency of the brand communication based on the Marketing Department guidelines and the approved plan; Proposes, in line with Marketing Department, content and media planning, considering the product target and sales objectives, ensuring the effectiveness and impact of the advertising and promotional actions implemented and proposing possible corrective actions to achieve the planned results for the managed
brands; Defines, relating to the brands in the area of expertise, the marketing plan and communication models for Canvass (RX, Pharmacy)
by interacting with the Sales Department, Trade & Go to Market, CEL and Medical Affairs Department; Supports the Field Force during Area/ Canvass (RX, Pharmacy)
meetings in order to ensure effective communication of brand strategies and marketing activities related to the promotion of the managed brand; Ensures the best execution of marketing plan in line with deadline and implementation strategy shared with Marketing Manager/Group Brands Lead, performing
the follow-up of activities with suppliers and cross functional team;Ensures proper management of the budget for advertising and brand promotion in line with the approved plan for managed brands;Supports the Marketing Manager/Group Brands Lead to management and maintenance of interaction with Key Opinion Leaders and scientific associations, in compliance with ethical standards, professional ethics and legal regulations; Proactively interacts with the Drug Safety Department in reporting suspected adverse reactions; Implements the approval procedures of promotional materials and communications and monitors the related processes in compliance with company procedures, policies and deadlines. Qualifications and other requirements:Bachelor's/Master's degree in Economics or scientific disciplines; Experience in a similar role, preferably in the pharmaceutical/life-science sector;At least 3 years of extensive work experience within a marketing department;Prior work experience in the healthcare sector, specifically in pharmaceutical companies, biological sciences, nutrition, or cosmetics in the same field. Fluent English;Knowledge of the main productivity and collaboration tools (Google Workspace, MS Office).Knowledge of digital media strategy and planning;Preferable experience in international environments.
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Brand manager abbigliamento sportswear
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Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata da una grande azienda italiana, proprietaria di un brand di abbigliamento sportswear, di selezionare il Brand Manager. Il manager, in accordo con la Direzione Commerciale e la Direzione Generale, dovrà definire il business plan e monitorare l’effettiva realizzazione dell’implementazione, analizzare i dati di...
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Brand Manager
6 giorni fa
Rome, Italia Arrow Electronics A tempo pienoArrow Enterprise Computing Solutions(ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel partners. We help businesses grow faster, operate efficiently, and...
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Brand Manager
1 mese fa
Rome, Italia Arrow Electronics A tempo pienoDescription : Arrow Enterprise Computing Solutions (ECS), a part of Arrow Electronics, brings innovative IT solutions to market to solve complex business challenges. We deliver value-added distribution, business consulting and channel enablement services to leading technology manufacturers and their channel partners. We help businesses grow faster,...
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Brand Manager Assistant Internship
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KERING EYEWEAR Brand Specialist
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Rome, Italia Kering A tempo pienoAbout UsKering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique ‘ensemble’ of powerful brands. We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle. Through our industry expertise, we...
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Area Manager Francia brand lusso
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Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata di selezionare, per uno dei brand del lusso più riconosciuto ed amato dal target di riferimento, l’Area Manager per la Francia.Stiamo ricercando una risorsa giovane ma esperta, professionale ma creativa, dinamica nell’approccio, entusiasta nella gestione del lavoro, abituata a gestire situazioni di stress con...
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KERING EYEWEAR Brand Manager
6 giorni fa
Rome, Italia Kering A tempo pienoAbout usKering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique ‘ensemble’ of powerful brands. We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle. Through our industry expertise, we...
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Brand Manager
1 settimana fa
Rome, Italia Boehringer Ingelheim A tempo pienoTHE POSITION As a Brand Manager (Metabolism/Chronic Kidney Disease), you ensure to promote a complete understanding of the disease burden and a strategic mindset to exploit portfolio opportunities in long term view within the IBP and ICP. In this role you will explore, propose, define and implement added-value solutions for our Customers and ensure...
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Senior Brand Manager
1 giorno fa
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Assistant Brand Manager Tempo, Internship
3 giorni fa
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Assistant Brand Manager Tempo, Internship
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Rome, Italia Essity Higiene y Salud México, S.A. de C.V A tempo pienoAssistant Brand Manager Tempo, InternshipImagine working in a place where your purpose comes alive through your contributions. You have the opportunity to enhance both business and society by engaging with beloved brands that positively impact millions, all while gaining insights from exceptional business leaders. This is an opportunity for a student or...
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Senior Brand Manager
1 mese fa
Rome, Italia CSL A tempo pienoCSL Vifor is actively looking for a Senior Brand Manager for its nephrology portfolio, including a product launch. This role reports to the Head of Marketing Italy and is based in Rome (hybrid work). Your accountabilities and tasks will be the following, but not limited to: Accountabilities Understand the market landscapes, the competitive scenario and...
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Senior Brand Manager
6 giorni fa
Rome, Italia CSL Plasma Inc. A tempo pienoCSL Vifor is actively looking for a Senior Brand Manager for its nephrology portfolio, including a product launch. This role reports to the Head of Marketing Italy and is based in Rome (hybrid work). Your accountabilities and tasks will be the following, but not limited to: Accountabilities Understand the market landscapes, the competitive scenario and the...
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Junior Brand Manager
4 settimane fa
Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata da un’azienda multinazionale, icona dell’abbigliamento lifestyle, di selezionare un Junior Brand Manager.La risorsa parteciperàcon la Direzione Commerciale e la Direzione Generale alla definizione delle linee guida e delle strategie e si occuperà dimonitorarne l’effettiva realizzazione ed implementazione,...
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Junior sales manager
4 settimane fa
Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata da un importante retailer italiano di selezionare un Junior Sales Manager.La risorsa, rispondendo direttamente al Direttore Commerciale, si occuperà di sviluppare il proprio pacchetto clienti, sia in ambito abbigliamento che accessori, con lo scopo di entrare in contatto con brand del segmento premium luxury.Si...
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Product Manager calzature
4 settimane fa
Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata da una importante azienda, distributrice di un famosissimo brand icona del lifestyle, di selezionare il/la Product Manager Calzature che si occuperà di gestire le dinamiche operative relative alla promozione e distribuzione del prodotto nel mercato italiano.La risorsa, riportando direttamente al Brand Manager si...
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Night Manager
1 giorno fa
Rome, Italia Hotel Chapter Roma A tempo pienoChapter Roma è alla ricerca di un Night Manager da inserire nell''organico del Front Office. Il/La candidato/a deve avere una precedente esperienza nello stesso ruolo di almeno 1 anno, essere fluente in inglese e in un''altra lingua.Deve avere spiccate doti di Guest Relationist per rappresentare al meglio le caratteristiche del brand Chapter e avere le...
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Marketing Manager
4 settimane fa
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Rome, Italia Suitex International A tempo pienoSuitex International è stata incaricata da una multinazionale proprietaria di un marchio icona nei gioielli di selezionare il Marketing Manager cui affidare la responsabilità delle politiche di marketing strategico ed operativo, di branding, di comunicazione per il mercato EMEA.Si richiede: una precisa esperienza nel settore specifico con brand famosi nel...
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Area Manager Russia ed Est Europa
4 settimane fa
Rome, Italia Suitex International A tempo pienoSuitex International e’ stata incaricata da un brand di abbigliamento femminile di selezionare un Area Manager che si occupi di gestire e sviluppare la clientela dell’Est Europa, della Russia e dei Paesi CIS.Si richiede madrelingua russa, esperienza nel ruolo di vendita di abbigliamento femminile, conoscenza della clientela, dinamismo, standing...