EMEA Consumer PC Marketing Strategist

3 settimane fa


San BovioSan Felice, Lombardia, Italia Lenovo A tempo pieno

Key Responsibilities

As Lenovo's EMEA Consumer PC Marketing Manager, you will be the driving force behind the successful marketing of our entry and premium PC portfolio across the region. Your expertise will be invaluable in developing and executing strategic marketing plans that showcase our products and drive business growth.

About the Role:

  1. You will work closely with internal teams, external partners, and EMEA countries to drive EMEA strategic direction and end-to-end leadership of the PC portfolio (Yoga/IdeaPad). This includes developing and executing marketing campaigns, managing budgets, and monitoring brand health across various metrics.
  2. You will lead regular interlocks with EMEA Country Marketing teams to ensure execution aligns with EMEA strategy and drive optimization of activities across countries. This will also involve sharing best practices and avoiding duplication of efforts.
  3. You will work closely with PR to manage EMEA seeding unit programs and localize, translate, and adapt WW content for EMEA requirements. This will also involve collaborating with the broader team (Services, Visuals, Accessory, etc.) to ensure an integrated approach.
  4. What Lenovo Offers:
  • Competitive compensation
  • Career development plan
  • Positive work-life balance
  • Learning and development
  • Life insurance
  • Private Medical Insurance
  • Long Service Awards
  • Employee Purchase scheme (online discounts for employees, Family & Friends)


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