Media Planning Specialist
2 settimane fa
Job Title: Media Planner Offline Specialist
About the Role:
We are seeking a highly skilled Media Planner Offline Specialist to join our team at Publicis Media in Rome. As a Media Planner Offline Specialist, you will be responsible for planning and executing media campaigns for our clients, working closely with the buying team to define budget allocation and manage the planning process from space optimization to post-evaluation.
Key Responsibilities:
- Develop and implement media plans that meet client objectives and budget requirements
- Collaborate with the buying team to define budget allocation and optimize media spend
- Manage the planning process from space optimization to post-evaluation, ensuring timely and accurate delivery of media plans
- Provide regular progress updates to the client team and stakeholders
- Stay up-to-date with industry trends and developments, identifying opportunities to improve media planning and buying processes
Requirements:
- 5+ years of experience in media planning, with a strong background in TV planning
- Degree or equivalent culture
- Excellent knowledge of offline media and their digital evolution
- Strong skills in media tools, including AdBox, Kubik, AQX, Arianna, and MCSonline
- Good knowledge of Excel, PowerPoint, and Word
- Fluent English language skills
- Passion for media planning and buying, with a focus on delivering high-quality results
What We Offer:
As a Media Planner Offline Specialist at Publicis Media, you will have the opportunity to work on exciting media campaigns, collaborate with a talented team, and develop your skills and expertise in media planning and buying. If you are a motivated and experienced media professional looking for a new challenge, we encourage you to apply for this role.
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