Media Planning Specialist

2 giorni fa


Roma, Lazio, Italia Publicis Media A tempo pieno

Job Title: Media Planner Offline Specialist

About the Role:

We are seeking a highly skilled Media Planner Offline Specialist to join our team at Publicis Media in Rome. As a Media Planner Offline Specialist, you will be responsible for planning and executing media campaigns for our clients, working closely with the buying team to define budget allocation and manage the planning process from space optimization to post-evaluation.

Key Responsibilities:

  • Develop and implement media plans that meet client objectives and budget requirements
  • Collaborate with the buying team to define budget allocation and optimize media spend
  • Manage the planning process from space optimization to post-evaluation, ensuring timely and accurate delivery of media plans
  • Provide regular progress updates to the client team and stakeholders
  • Stay up-to-date with industry trends and developments, identifying opportunities to improve media planning and buying processes

Requirements:

  • 5+ years of experience in media planning, with a strong background in TV planning
  • Degree or equivalent culture
  • Excellent knowledge of offline media and their digital evolution
  • Proficiency in media planning tools, such as AdBox, Kubik, AQX, Arianna, and MCSonline
  • Strong analytical and problem-solving skills, with the ability to work independently and as part of a team
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and stakeholders

What We Offer:

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced Media Planner Offline Specialist looking for a new challenge, we encourage you to apply.



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