Media Planning Specialist

1 giorno fa


Roma, Lazio, Italia Publicis Media A tempo pieno

Job Title: Media Planner Offline Specialist

About the Role:

We are seeking a highly skilled Media Planner Offline Specialist to join our team at Publicis Media in Rome. As a Media Planner Offline Specialist, you will be responsible for planning and executing media campaigns for our clients, working closely with the buying team to define budget allocation and manage the planning process from space optimization to post-evaluation.

Key Responsibilities:

  • Develop and implement media plans that meet client objectives and budget requirements
  • Collaborate with the buying team to define budget allocation and optimize media spend
  • Manage the planning process from space optimization to post-evaluation, ensuring timely and accurate delivery of media plans
  • Provide regular progress updates to the client team and stakeholders
  • Stay up-to-date with industry trends and developments, and apply this knowledge to improve media planning and buying strategies

Requirements:

  • 5+ years of experience in media planning, with a strong background in TV planning
  • Degree or equivalent culture
  • Excellent knowledge of offline media and their digital evolution
  • Strong understanding of media tools and software, including AdBox, Kubik, AQX, Arianna, and MCSonline
  • Excellent communication and project management skills
  • Ability to work independently and as part of a team
  • Proactive and results-driven approach

What We Offer:

As a Media Planner Offline Specialist at Publicis Media, you will have the opportunity to work on exciting media campaigns, collaborate with a talented team, and develop your skills and expertise in media planning and buying. If you are a motivated and experienced media professional looking for a new challenge, we encourage you to apply for this role.



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