Digital Media Strategist

21 ore fa


Milano, Lombardia, Italia Publicis Groupe A tempo pieno
{"Job Title": "Senior Media Planner", "Company": "Publicis Groupe", "Industry": "CPG Healthcare", "Job Description": "We are seeking a Senior Media Planner to join our digital excellence team. As a key point of contact for our b2b client's division, you will be responsible for managing day-to-day planning and analysis. Your duties will include developing annual digital strategies, proposing new activations, and producing digital media plans. You will also be responsible for negotiating with key publishers, overseeing digital media campaigns, and monitoring their performance. Additionally, you will analyze research data and media/marketing information, sharing insights with clients.

Requirements:

* 4+ years of experience in digital media planning
* Advanced Excel skills (PIVOT tables) and PowerPoint
* Good use of digital planning tools (Business Manager, GA, DV360, CM, SA360)
* Italian native (mandatory) and English (B1 or more)
* Knowledge of all digital disciplines: Display, SEM, SEO, Affiliation, Social, Programmatic
* Team player
* Attention to detail
* Analytical and critical spirit
* Priority management

What We Offer:

* Flexible entrance and smartworking
* Corporate benefit: a platform dedicated to our people full of offers, discounts, and more
* Learning&Development: a tailored learning path, individual and needs-based approach
* Corporate Wellness: free access to online training classes for your physical and psychological wellbeing

At Publicis Groupe, we value our talents and their wellbeing. We are an equal opportunities employer and welcome applications from all qualified candidates.

Find out more about Publicis Groupe Italy and our values on our official IG page.

#J-18808-Ljbffr"}

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