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Product Manager Hemostasis

2 mesi fa


Milano, Lombardia, Italia Werfen A tempo pieno
Job Title: Product Manager Hemostasis

About the Position

The Product Manager Hemostasis will be responsible for ensuring support for the sales force to achieve turnover targets by applying specific and appropriate marketing strategies for own products. This includes guaranteeing continuous support to the Commercial Management in pre-sales and post-sales activities to achieve company objectives. Additionally, clinical awareness and adoption of the Werfen solution will increase in the local market through training courses, clinical/scientific events, and involvement with Key Opinion Leaders.

Key Accountabilities
  • Be responsible for the pre-sales planning of complex projects.
  • Support the sales process in defining the most suitable technical solutions to be presented to the customer by sharing the pre-sales design with other functions involved.
  • Conduct product training for field personnel and Product Specialists.
  • Product promotion activities with customers.
  • Collaborate with the Line Manager Hemostasis in acquiring market needs useful for the development of the product or service.
  • Participate in meetings with the sales force and Customer Service to increase their knowledge.
  • Plan, organize, promote, and actively participate in scientific events sponsored by Werfen to strengthen scientific knowledge, image, and establish Werfen solutions as a standard of patient diagnostic management.
  • Actively participate in scientific days and events to strengthen the image of the company and promote products.
  • Have continuous contact with the sales office to monitor ongoing tenders.
  • Organize training sessions for Product Specialists, Area Sales Manager, and Sales Specialist.
  • Data collection on competitors and market needs to improve product positioning and penetration.
Networking/Key Relationships

To be defined based on the needs of the department, including relationships such as:

  • Internal: Sales - Customer Services - Tenders - Offers - Logistics - Communication - Finance - QA - Administration - Human Resources.
  • External: Customers - Users - Suppliers - Opinion Leaders - Agencies.
Minimum Knowledge & Experience Required
  • Qualification: University Degree in Science or Engineering or technically oriented.
  • Experience: at least 2 years of experience in the role, preferably in the sector of in vitro diagnostics and/or medical sector.
Additional Knowledge
  • Clinical value of an IVD test.
  • Operating principles of diagnostic instrumentation for hemostasis.
  • Good laboratory practices.
  • SAP.
  • Office.
  • English - Level B1/B2.
Skills & Capabilities
  • Results and customer orientation.
  • Team work and cooperation.
  • Leadership.
  • Negotiation.
  • Communication and listening.
  • Specific technical-scientific knowledge.
  • Knowledge of the Market/Customer/Territory.
  • Knowledge of the Products.
  • Strategic and operational marketing techniques.
  • Ability to plan effectively and prioritize activities.
  • Project management.
  • Solid presentation and training skills.
  • Analysis of critical situations.
  • Analytical Thinking.
Travel Requirements

Up to 50% of the time.