Senior Business Analyst for Snacking Insights

8 ore fa


Milano, Lombardia, Italia Mondelez International A tempo pieno
Senior Analyst I&A Snacking Italy

Are you ready to drive growth and business results through data-driven insights? We are seeking a Senior Analyst to join our Italian Insights & Analytics team at Mondelez International.

About the Role

This role sits within the Italian Insights & Analytics team, working to drive growth through Brand Strategy and Innovation for the Snacking category. As a Senior Analyst, you will be responsible for uncovering category/brand/innovation trends and insights to drive long-term business results and inform strategies/activations to optimize operational effectiveness.

Key Responsibilities
  • Lead the insights work for the Savory Platform (TUC, Fonzies, Chipster), the Sweet Platform (Oreo, Oro, Mikado) and the Chocolate Platform (Milka)
  • Generate category/brand/innovation insights and engagement levers from multiple sources of data that focuses on delivering consumer behavior change
  • Manage research projects end-to-end that generate necessary data to form insights
  • Form recommendations (strategy, ideas, activations) grounded in insight that enables the category/brand/innovation to best meet its audience's needs
  • Constantly scan market & competitors for improvements to processes/ways of working/modernization by leveraging an outside-in mindset
Requirements
  • FMGC/CPG experience - preferably in the Food & Beverage market
  • Ideally experience working in or exposure to minimum 1-2 markets/categories or brands
  • Able to collate data points into a coherent story to communicate a vision and get business stakeholders on side
  • Experience with major ad-hoc techniques: Product Testing, Brand positioning, Communications development, Packaging research, NPD, online communities, quantitative and qualitative tools
  • Strong hands-on experience using digital tools (e.g. Google software's incl Analytics), data visualization tools and creating dashboards using Microsoft Excel, Tableau, PowerBI, PyDash to showcase data and present findings
What We Offer

As a Senior Analyst at Mondelez International, you will have the opportunity to work with a global team and contribute to driving growth and business results through data-driven insights. We offer a dynamic and challenging work environment, with opportunities for professional growth and development.



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