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Audience Insights Specialist

2 mesi fa

Milano, Lombardia, Italia PMX A tempo pieno
Job Description

As a key member of our team at Publicis Media, you will be responsible for analyzing and interpreting data to provide actionable insights to our clients. Your primary focus will be on using advanced software and databases to analyze print, radio, TV, and digital media data.

Key Responsibilities:
  • Develop and maintain databases for quantitative analysis of media data
  • Analyze advertising market investments and trends
  • Support the production of trend and audience media presentations to inform client strategy and planning
  • Analyze communication results of cross-media campaigns
Requirements:
  • Academic background in marketing or a related field
  • Fluent English language skills
  • Proficiency in office software, particularly PowerPoint and Excel

If you are a detail-oriented and analytical individual with a passion for data analysis, we encourage you to apply for this exciting opportunity to join our team at Publicis Media.