Brand Manager
1 settimana fa
Job Title: Brand Manager - Marketing Strategist
Company: Dompe
Location: Milan, Italy
Job Type: Full-time
Industry: Pharmaceutical
About Us: Dompe is a leading pharmaceutical company dedicated to developing innovative solutions for patients worldwide.
Job SummaryWe are seeking an experienced Brand Manager - Marketing Strategist to join our team in Milan, Italy. As a key member of our Marketing Department, you will be responsible for developing and implementing marketing strategies to drive business growth and brand awareness.
Key Responsibilities- Develop and Implement Marketing Strategies: Create and execute marketing plans to achieve business objectives, including market research, competitor analysis, and campaign development.
- Brand Management: Oversee the development and implementation of brand strategies, including brand positioning, messaging, and visual identity.
- Marketing Planning: Collaborate with cross-functional teams to develop and execute marketing plans, including budgeting, resource allocation, and performance measurement.
- Communication Planning: Develop and implement communication plans to engage target audiences, including advertising, public relations, and digital marketing.
- Brand Equity Management: Monitor and analyze brand performance, identifying opportunities to enhance brand equity and drive business growth.
- Team Collaboration: Work closely with sales, trade, and medical affairs teams to ensure alignment and effective execution of marketing strategies.
- Budget Management: Manage marketing budgets, ensuring effective allocation and ROI measurement.
- Reporting and Analysis: Provide regular reporting and analysis on marketing performance, identifying areas for improvement and opportunities for growth.
- Education: Bachelor's or Master's degree in Marketing, Business Administration, or related field.
- Experience: At least 3 years of experience in marketing, preferably in the pharmaceutical industry.
- Skills: Strong marketing strategy development and execution skills, with experience in brand management, marketing planning, and communication planning.
- Language: Fluent English, with knowledge of Italian a plus.
- Tools: Proficient in Google Workspace, MS Office, and digital marketing tools.
Dompe offers a competitive salary and benefits package, as well as opportunities for professional growth and development in a dynamic and innovative company.
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