Marketing Operations Specialist
2 settimane fa
Job Description
As a Marketing Operations Specialist at WorldFirst, you will be responsible for driving the growth of Italian Key Account merchants on Alipay+. Your key objectives will include developing and executing marketing campaigns to increase merchant sales and improve customer experience.
Key Responsibilities:
- Develop and execute marketing campaigns to drive merchant growth and improve customer experience.
- Work closely with the internal marketing team and external merchants to create and implement marketing strategies.
- Optimize marketing campaigns to achieve measurable results.
- Support Business Development sales pitch by understanding merchant pain points and demonstrating the value of Alipay+ marketing channels.
- Collaborate with external partners, including ISO/marketing partners, product teams, and HQ Marketing teams, to increase exposure for French merchants and improve the end-to-end journey for Alipay+ users.
Requirements:
- 3+ years of hands-on marketing operations and merchant management experience.
- Well-versed in engaging with Italian merchants, including major brands, retailers, and online shopping platforms.
- A successful track record of creating and implementing marketing campaigns that deliver measurable results.
- Previous experience in Asian Tech companies is preferred.
- Ability to influence and negotiate with internal stakeholders and third-party vendors to achieve objectives.
- Fluent Italian, English, and Chinese language skills.
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