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**B2B Demand Generation Specialist**

2 mesi fa

Milano, Lombardia, Italia Tn Italy A tempo pieno
About the Role

We are seeking a highly skilled B2B Demand Generation Specialist to join our team at Tn Italy. As a key member of our marketing team, you will be responsible for developing and executing high-impact demand generation strategies to drive business growth.

Key Responsibilities
  • Develop and execute multichannel marketing campaigns to attract and engage with potential customers.
  • Optimize landing pages, test messaging, and implement Account-Based Marketing (ABM) approaches to maximize ROI.
  • Manage and analyze data to inform marketing decisions and optimize campaign performance.
  • Collaborate closely with cross-functional teams, including sales, product, and creative, to ensure alignment and maximize impact.
  • Stay up-to-date with industry trends and best practices to continuously improve marketing strategies and tactics.
Requirements
  • Proven experience in demand generation, marketing, or a related field.
  • Strong analytical skills, with the ability to interpret data and optimize campaigns.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Experience with CRM systems, marketing automation platforms, and data analysis tools.
  • Strong understanding of digital marketing channels, including email, social media, and paid advertising.
What We Offer
  • A dynamic and supportive work environment with opportunities for growth and development.
  • A competitive salary and benefits package.
  • The chance to work with a talented team of professionals who are passionate about marketing and business growth.
  • Opportunities to develop and implement new marketing strategies and tactics.