Therapy Development Specialist
3 settimane fa
Roles & Responsibilities:
Maintaining Existing Customers (Implanting Centers):
- Regularly visit existing customers to ensure satisfaction.
- Develop and maintain strong customer relationships.
- Engage customers to expand awareness, educate, request referrals, and identify new opportunities.
- Collaborate with other teams (FCS and cross-divisional/departmental) to develop account intelligence and relationship maps.
- Promote new Abbott HF products, clinical results, and services.
- Negotiate contracts and ensure timely renewals.
- Support center activities, including workshops and product trainings.
Positioning Abbott as a Long-Term Partner:
- Effectively partner with cross-divisional teams (including Cardiac Rhythm Management and Structural Heart).
- Act as a subject matter expert on product offerings and solution development skills.
- Develop and maintain customer relationships.
- Support internal stakeholders and update Customer Relationship Management (CRM) tools.
Expanding Referrals:
- Develop and execute strategies to attract potential referrers.
- Initiate contact with potential referrers through cold-calling or responding to inquiries.
- Qualify referrers’ interests and viability to drive sales.
- Identify HF Key Opinion Leaders (KOLs) for Peer-to-Peer (P2P) education.
- Conduct education events for referrers.
- Present product information to referrers based on their needs.
- Initiate and execute trainings for relevant stakeholders.
- Follow up with potential referrers who expressed interest but did not refer any patients.
- Define the flow of heart failure patients along the pathway for LVAD indication.
- Quantify patient volume at key hand-off points.
- Understand and quantify barriers to LVAD adoption.
- Develop a high-level market development plan for each account.
- Identify and understand HF networks using hospitalization data.
- Create screeners for referrers to support patient selection.
- Develop awareness and communication campaigns, improving messaging.
Education & Competencies:
- Bachelor’s Degree: A degree as a perfusionist or biomedical engineer are preferred.
- Clinical Experience: A minimum of two years of experience in a clinical setting, OR assistance, providing acute or outpatient care to patients with cardiovascular diseases. Candidates with heart failure knowledge will receive stronger consideration.
- Commercial Acumen: Successful completion of coursework in sales techniques, with additional knowledge in marketing and communication being advantageous.
- Skills:
- Strong communication, interpersonal, teamwork, and customer service skills.
- Proficiency in English (B+ level) and fluent Italian (written and spoken)
- Effective presentation skills
- Strong project management and organizational abilities.
- Ability to influence and interact credibly with physicians and nurse practitioners.
- Good time management and analytical skills.
- Polite communication etiquette and computer literacy.
- Willingness to Travel: Depending on the assigned territory or region.
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